Mini Cars - Japan

  • Japan
  • Revenue in the Mini Cars market is projected to reach US$4bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of -1.03%, resulting in a projected market volume of US$4bn by 2028.
  • Mini Cars market unit sales are expected to reach 285.5k vehicles in 2028.
  • The volume weighted average price of Mini Cars market in 2024 is expected to amount to US$14k.
  • From an international perspective it is shown that the most revenue will be generated in China (US$6,963m in 2024).

Key regions: China, Germany, United Kingdom, India, Worldwide

 
Market
 
Make
 
Region
 
Region comparison
 
Currency
 

Analyst Opinion

The Mini Cars market in Japan has been experiencing significant growth in recent years, driven by customer preferences for compact and fuel-efficient vehicles.

Customer preferences:
Japanese customers have long favored smaller cars due to the limited space available in urban areas and the high cost of parking. Mini cars, also known as kei cars, are specifically designed to meet these needs, with their compact size and affordable price tag. Additionally, the rising concern for environmental sustainability has led to an increased demand for fuel-efficient vehicles, further boosting the popularity of mini cars in Japan.

Trends in the market:
One of the key trends in the mini cars market in Japan is the growing adoption of electric and hybrid models. With the government's push for eco-friendly transportation and the availability of incentives for purchasing electric vehicles, more Japanese consumers are opting for electric or hybrid mini cars. This trend is expected to continue as automakers introduce more electric and hybrid models with improved performance and longer battery life. Another trend in the mini cars market is the integration of advanced technology features. Despite their small size, mini cars in Japan are becoming increasingly sophisticated, offering features such as touchscreen infotainment systems, advanced safety technologies, and connectivity options. This trend is driven by the demand for convenience and comfort, as well as the desire to stay connected while on the road.

Local special circumstances:
Japan's unique geography and infrastructure also contribute to the growth of the mini cars market. The country's narrow and crowded streets, along with limited parking spaces, make smaller vehicles more practical and desirable. Additionally, the high cost of car ownership in Japan, including taxes and insurance, makes mini cars a more affordable option for many consumers.

Underlying macroeconomic factors:
The Japanese government has implemented various policies and initiatives to promote the growth of the mini cars market. These include tax incentives, subsidies, and regulations that favor fuel-efficient and eco-friendly vehicles. The government's commitment to reducing greenhouse gas emissions and promoting sustainable transportation has created a favorable environment for the mini cars market to thrive. Furthermore, the economic conditions in Japan, such as low interest rates and stable employment rates, have also contributed to the growth of the mini cars market. With easy access to financing and a relatively strong purchasing power, Japanese consumers are more inclined to invest in mini cars as their primary mode of transportation. In conclusion, the Mini Cars market in Japan is experiencing significant growth due to customer preferences for compact and fuel-efficient vehicles, the adoption of advanced technology features, the unique local circumstances, and the support of the government's policies and initiatives. These factors, along with the favorable macroeconomic conditions, are expected to continue driving the growth of the mini cars market in Japan in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of new passenger cars. Data on the specifications of the sold vehicles is based on the base models of the respective makes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use company reports and websites, vehicle registries, car dealers, and environment agencies among other sources. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and car stock per capita. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, we use the ARIMA model for the Passenger Cars market. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

Overview

  • Unit Sales
  • Analyst Opinion
  • Technical Specifications
  • Revenue
  • Price
  • Global Comparison
  • Methodology
Please wait

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)

Mon - Fri, 9am - 5pm (SGT)

Contact Kisara Mizuno
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)