Online Pharmacy - United Kingdom

  • United Kingdom
  • The anticipated revenue in the Online Pharmacy market in the United Kingdom is projected to reach US$1.50bn in 2024.
  • It is expected to exhibit an annual growth rate (CAGR 2024-2028) of 5.95%, resulting in a projected market volume of US$1.89bn by 2028.
  • The user penetration is estimated to be 40.55% in 2024 and is projected to increase to 48.92% by 2028.
  • The average revenue per user (ARPU) is expected to be US$52.26.
  • In a global comparison, in the United States is anticipated to generate the highest revenue in the Online Pharmacy market, amounting to US$18,500.00m in 2024.
  • The United Kingdom is witnessing a surge in the demand for online pharmacy services, as consumers seek convenient and accessible healthcare solutions.

Key regions: Germany, United States, Asia, Italy, Japan

 
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Analyst Opinion

The Online Pharmacy market in United Kingdom has been experiencing significant growth and development in recent years.

Customer preferences:
Customers in the United Kingdom are increasingly turning to online pharmacies due to the convenience and accessibility they offer. With busy lifestyles and the rise of digital technology, more people are opting to purchase their medications online rather than visiting traditional brick-and-mortar pharmacies. Additionally, the availability of medication checker apps provides consumers with a tool to verify the authenticity and effectiveness of the medications they are purchasing, further boosting confidence in online pharmacies.

Trends in the market:
One notable trend in the Online Pharmacy market in the United Kingdom is the growing demand for contraception and fertility apps. These apps provide a discreet and convenient way for individuals to access information and resources related to family planning and reproductive health. As awareness and acceptance of these apps increase, more consumers are incorporating them into their healthcare routines. This trend is reflective of the overall shift towards digital health solutions in the country.

Local special circumstances:
The regulatory environment in the United Kingdom plays a significant role in shaping the Online Pharmacy market. Strict regulations and oversight ensure that online pharmacies adhere to high standards of quality and safety, providing consumers with peace of mind when making online purchases. Additionally, the National Health Service (NHS) in the UK plays a key role in healthcare provision, and online pharmacies complement the existing healthcare infrastructure by offering a convenient alternative for non-emergency medical needs.

Underlying macroeconomic factors:
The growing trend of online pharmacies in the United Kingdom is also influenced by macroeconomic factors such as increasing internet penetration, rising healthcare costs, and changing consumer behavior. As more people gain access to the internet and seek cost-effective healthcare solutions, online pharmacies are well-positioned to meet these evolving needs. The convenience, affordability, and wide range of products available through online platforms contribute to the sustained growth of the Online Pharmacy market in the United Kingdom.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenues and user data of relevant mobile applications and consumer electronics companies.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, internet penetration, smartphone penetration, consumer spending, and healthcare spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Demographics
  • Key Market Indicators
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