• Spain
  • Revenue in the eCommerce market is projected to reach €23,091m in 2021.
  • Revenue is expected to show an annual growth rate (CAGR 2021-2025) of 5.54%, resulting in a projected market volume of €28,653m by 2025.
  • The market's largest segment is Fashion with a projected market volume of €6,841m in 2021.
  • With a projected market volume of €1,266,004m in 2021, most revenue is generated in China.
  • In the eCommerce market, the number of users is expected to amount to 36.9m users by 2025.
  • User penetration will be 63.4% in 2021 and is expected to hit 79.2% by 2025.
  • The average revenue per user (ARPU) is expected to amount to €778.99.
  • In 2021, 94% of total eCommerce purchases in the country will be domestic.
  • In 2021, 53% of total eCommerce purchases will be paid by Cards.
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