Importance of a hotel chain/brand to U.S. leisure travelers when booking 2017

This statistic shows the results of a survey conducted in the United States in May 2017. U.S. travelers were asked how important a hotel chain/brand is, when choosing a hotel for a leisure trip. During the survey, 34 percent of the respondents stated that a hotel chain/brand is very important.

How important is a hotel chain/brand when choosing a hotel for a leisure trip?

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Source

Release date

June 2017

Region

United States

Survey time period

May 18 to 22, 2017

Number of respondents

973 respondents

Age group

18 - 65 years

Special properties

booked a hotel for leisure stay during the past 12 months.

Method of interview

Online survey

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