Super Bowl

The Statista dossier
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Statista dossier on the Super Bowl

The dossier presents a range of statistics and facts about the Super Bowl. The Super Bowl is the annual championship game of the NFL, short for National Football League. It includes statistics about the NFL itself, the game, the Super Bowl TV and media coverage and statistics related to consumer and fan behavior.

Table of contents

  • 1. National Football League - overview
    • Total revenue of the National Football League 2001-2015

    • National Football League - average franchise value 2000-2016

    • Average attendance in the National Football League 2016

    • Average Fan Cost Index of NFL teams 2006-2016

    • Average ticket price National Football League games 2006-2016

    • Player salaries in the NFL 2015/16 season, by team

    • NFL teams - number of Twitter followers 2016

    • NFL teams - number of facebook fans 2016

  • 2. Super Bowl & playoffs
    • NFL teams U.S. consumers consider favored to win the Super Bowl 2017

    • National Football League Super Bowl host cities 1967-2017

    • National Football League: Super Bowl wins by team 2017

    • Number of conference championship game appearances of NFL teams 2017

    • National Football League quarterbacks by number of career playoff wins 2017

    • Super Bowl - monetary compensation for players playing in the game 2011-2020

  • 3. TV ratings, advertisement & commercials
    • Brand value of the Super Bowl 2012-2016

    • Super Bowl TV viewership in the U.S. 1990-2017

    • Super Bowl TV ratings in the U.S. 2017

    • Super Bowl advertising spending 2003-2017

    • Average cost 30-second advertisement Super Bowl US broadcast 2002-2017

    • Largest Super Bowl advertisers 2016

    • Super Bowl ads with a social media element in the U.S. 2012-2015

    • Number and length of network TV commercials in the Super Bowl 2003-2016

    • Consumer opinions on Super Bowl TV commercials in the U.S. 2014-2016

  • 4. Super Bowl-related spendings
    • Estimated consumer spending related to the Super Bowl weekend 2007-2017

    • Amount wagered on the Super Bowl in sports books in Nevada 2004-2016

    • Nevada sports book winnings from the Super Bowl in the U.S. 2004-2016

    • Nevada sports book winning percentage from Super Bowl bets in the U.S. 2004-2016

  • 5. Consumer & fan behavior
    • Share of U.S. consumers planning to watch the Super Bowl 2017

    • People with whom U.S. consumers will watch the Super Bowl 2017

    • Percentage of population planning to attend or throw a Super Bowl party 2017

    • Planned average spending of U.S. consumers on Super Bowl Sunday 2011-2017

    • Consumer spending on the Super Bowl in the U.S. 2017, by product type

    • Planned purchases for Super Bowl LI 2017

    • Importance of Super Bowl components to TV viewers 2012-2015

    • Super Bowl betting behavior of U.S. consumers 2017

  • Language: English
  • Released: January 2017
  • Source(s): Statista
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