Generation Y and their relationship with nonprofit organizations in 2013
Connect, Involve, Give
This report, conducted annually by Achieve since 2010, looks at how generation Y, referred to in this report as millennials, interact and engage with nonprofit organizations. Statistics for the 2013 report were collected via two sources: an online survey of millennials and conducted usibility testing of 9 not for profits' online presence. The surve was conducted between February and March 2013 and included 2,665 young participants. The report focuses on technology use such as smartphones, websites etc. The report is broken into the chapters; Connect, involve, give.
