Applebee's brand profile in the United States 2023

Applebee's brand awareness, usage, popularity, loyalty, and buzz among restaurant chain customers in the United States in 2023

Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Number of respondents

1,186 respondents

Age group

18-64 years

Special properties

respondents who go to restaurant chains

Supplementary notes

During the survey, the questions were phrased as follows:

  • Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
  • Brand popularity: When it comes to restaurant chains, which of the following brands do you like?
  • Brand usage: When it comes to restaurant chains, which of the following brands have you used in the past 12 months?
  • Brand loyalty: When it comes to restaurant chains, which of the following brands are you likely to use again in the future?
  • Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.

Citation formats
Use Statista now: unlimited access to all content

Other statistics that may interest you Applebee's Neighborhood Grill & Bar

Full service restaurant industry

7

Company information

8

Units

5
Use Statista now: unlimited access to all content
Learn more about how Statista can support your business.