Digital Commerce


  • Online consumer payment transactions for physical goods and services
  • Including various payment methods like credit card, bank transfer, invoice or online payment providers
  • Payment categories: e-Commerce goods, digital items or media contents, eServices, Online Travel etc.
  • Purchases processed on desktop computers as well as on mobile devices (mCommerce: smartphone, tablet)


  • POS payment transactions
  • Business-to-business payments
  • Peer-to-peer payments, including recommerce and private sale
  • Provision fees from payment providers
Market definition



  • Transaction Value in the "Digital Commerce" segment amounts to US$2,372,681m in 2017.
  • Transaction Value is expected to show an annual growth rate (CAGR 2017-2021) of 11.1 % resulting in the total amount of US$3,609,840m in 2021.
  • In the "Digital Commerce" segment, the number of users is expected to amount to 2,402.5m by 2021.
  • The average transaction value per user in the "Digital Commerce" segment amounts to US$1,375.56 in 2017.
  • From a global comparison perspective it is shown that the highest transaction value is reached in China (US$647,574m in 2017).
Outlook Report: Digital Commerce

Trends, Insights & Top Players

Home Hide

Find the proper statistic fast and easy:

Digital Market Outlook

Full access to the "Digital Economy" - only with a Corporate Account

  • Market insights and forecasts including key performance indicators
  • 81 markets, 50 countries
  • Insights into target groups and demographics

Benefit from the knowledge of our specialized experts with the Digital Market Outlook.