Household Appliances - Denmark

  • Denmark
  • The revenue generated in the Household Appliances market in Denmark is projected to reach US$1.13bn in 2024.
  • It is anticipated that the market will experience an annual growth rate of 4.23% (CAGR 2024-2029).
  • The largest segment within the market is Major Appliances, accounting for a market volume of US$0.68bn in 2024.
  • In a global perspective, in China generates the highest revenue in the Household Appliances market, amounting to US$160bn in 2024.
  • When considering the number of households, the per household revenue in Denmark is estimated to be US$378.50 in 2024.
  • Online sales are expected to contribute 42.5% of the total revenue in the Household Appliances market by 2024.
  • The market volume in the Household Appliances market is projected to reach 6.9m pieces by 2029.
  • Additionally, a volume growth of 0.9% is expected in 2025.
  • On average, each household in Denmark is expected to have a volume of 2.22pieces in the Household Appliances market in 2024.
  • It is important to note that these figures and projections specifically pertain to the Household Appliances market in Denmark.
  • Denmark has seen a surge in demand for energy-efficient household appliances due to its strong focus on sustainability and green living.

Key regions: Europe, Worldwide, United States, United Kingdom, India

Region comparison

Analyst Opinion

The transition to more innovative and energy-efficient technology for use in households is the major driving force behind the growth of the Household Appliances market. The market is propelled by two segments. On the one hand, there is the Major Appliances segment, comprising appliances such as refrigerators, cookers, and ovens, which come with a higher price tag but are replaced less often. On the other hand, there is the Small Appliances segment, which contributes the most to volume sales. Small appliances come with a shorter lifespan, and, in most cases, consumers are easily swayed, willing and happy to exchange their small appliance for a newer model.


Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on Household Appliances.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, trade data, national statistical office data, third-party studies and reports, survey results from our primary research (e.g., the Statista Global Consumer Survey), as well as performance factors. In addition, we use relevant key market indicators and data from country-specific associations, such as number of households, consumer spending, and price level index. This data helps us estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques, such as exponential trend smoothing, for instance. The selection of forecasting techniques is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). GCS data is reweighted for representativeness.


  • Revenue
  • Key Players
  • Volume
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  • Analyst Opinion
  • Sales Channels
  • Global Comparison
  • Methodology
  • Key Market Indicators
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