Control & Connectivity - Portugal

  • Portugal
  • Revenue in the Control & Connectivity market is projected to reach US$40.8m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 16.01%, resulting in a projected market volume of US$74.0m by 2028.
  • In the Control & Connectivity market, the number of active households is expected to amount to 470.7k users by 2028.
  • Household penetration will be 3.5% in 2024 and is expected to hit 10.7% by 2028.
  • The average revenue per installed Smart Home currently is expected to amount to US$273.00.
 
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Analyst Opinion

The Control & Connectivity market in Portugal is experiencing steady growth due to increasing customer preferences for advanced technology solutions, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences:
Customers in Portugal are increasingly demanding advanced control and connectivity solutions to enhance their daily lives and improve efficiency in various sectors. The growing adoption of smart home devices, such as smart thermostats, lighting systems, and security systems, reflects the increasing customer preference for control and connectivity solutions. Additionally, businesses in Portugal are also seeking advanced connectivity solutions to streamline their operations and improve productivity.

Trends in the market:
One of the key trends in the Control & Connectivity market in Portugal is the rise of Internet of Things (IoT) devices. IoT devices, such as smart appliances, wearable devices, and industrial sensors, are becoming increasingly popular among consumers and businesses. These devices require robust control and connectivity solutions to enable seamless communication and data transfer. As a result, the demand for control and connectivity solutions is expected to continue growing in Portugal. Another trend in the market is the increasing adoption of cloud-based control and connectivity solutions. Cloud technology offers numerous benefits, including scalability, flexibility, and cost-efficiency. Businesses in Portugal are leveraging cloud-based solutions to enhance their control and connectivity capabilities, enabling remote access and real-time monitoring. This trend is expected to drive the growth of the Control & Connectivity market in Portugal.

Local special circumstances:
Portugal has a well-developed telecommunications infrastructure, which provides a strong foundation for the growth of the Control & Connectivity market. The country has a high internet penetration rate and a robust mobile network, enabling seamless connectivity for both consumers and businesses. This favorable infrastructure supports the adoption of control and connectivity solutions in various sectors, including smart homes, healthcare, transportation, and manufacturing.

Underlying macroeconomic factors:
The Portuguese economy has been recovering steadily in recent years, which has positively impacted the Control & Connectivity market. As the economy improves, businesses are investing in technology solutions to enhance their competitiveness and efficiency. Additionally, the government has been promoting digital transformation initiatives to drive economic growth and innovation. These initiatives create a favorable environment for the adoption of control and connectivity solutions in Portugal. In conclusion, the Control & Connectivity market in Portugal is growing due to increasing customer preferences for advanced technology solutions, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The demand for control and connectivity solutions is expected to continue rising as customers and businesses in Portugal seek to enhance their daily lives and improve operational efficiency.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

Overview

  • Revenue
  • Key Players
  • Product Types
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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