Smart Appliances - Poland

  • Poland
  • Revenue in the Smart Appliances market is projected to reach US$243.9m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 13.45%, resulting in a projected market volume of US$404.0m by 2028.
  • In the Smart Appliances market, the number of active households is expected to amount to 3.6m users by 2028.
  • Household penetration will be 7.5% in 2024 and is expected to hit 26.2% by 2028.
  • The average revenue per installed Smart Home currently is expected to amount to US$235.00.
 
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Analyst Opinion

The Smart Appliances market in Poland is experiencing significant growth due to changing customer preferences and increasing adoption of smart home technologies.

Customer preferences:
Polish consumers are increasingly looking for convenience and efficiency in their daily lives, which has led to a growing demand for smart appliances. Smart appliances offer features such as remote control, voice activation, and energy efficiency, which align with the preferences of modern consumers. Additionally, the younger generation in Poland, who are more tech-savvy, are driving the demand for smart appliances as they seek to integrate technology into their homes.

Trends in the market:
One of the key trends in the Smart Appliances market in Poland is the increasing adoption of smart kitchen appliances. Smart refrigerators, ovens, and dishwashers are becoming popular among consumers as they offer features such as automated temperature control, recipe suggestions, and remote monitoring. These appliances not only make cooking and food storage more convenient but also help to reduce energy consumption, which is an important factor for environmentally conscious consumers. Another trend in the market is the integration of smart appliances with voice assistants. Polish consumers are embracing voice-controlled devices such as Amazon Alexa and Google Assistant, and this trend is extending to smart appliances as well. Voice activation allows consumers to control their appliances hands-free, making daily tasks even more convenient.

Local special circumstances:
Poland has a growing middle class with increasing disposable incomes, which has contributed to the rising demand for smart appliances. As consumers become more affluent, they are willing to invest in premium products that offer convenience and efficiency. Additionally, the government of Poland has been promoting energy efficiency and sustainability, which has further encouraged the adoption of smart appliances.

Underlying macroeconomic factors:
The Polish economy has been growing steadily in recent years, which has positively impacted consumer spending. The rising disposable incomes and improving standard of living have allowed consumers to invest in smart appliances. Furthermore, advancements in technology and the increasing availability of high-speed internet have made it easier for consumers to connect and control their smart appliances. In conclusion, the Smart Appliances market in Poland is experiencing growth due to changing customer preferences, increasing adoption of smart home technologies, and underlying macroeconomic factors. The demand for convenience, efficiency, and energy savings is driving the adoption of smart appliances, particularly in the kitchen segment. The integration of voice assistants with smart appliances is also a growing trend among Polish consumers. With a growing middle class and government initiatives promoting energy efficiency, the market for smart appliances in Poland is expected to continue its upward trajectory.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

Overview

  • Revenue
  • Key Players
  • Product Types
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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