Market Insights Digital eServices Dating Services

Matchmaking - Qatar

Qatar

Revenue in the Matchmaking market is projected to reach US$3.77m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of �%, resulting in a projected market volume of US$-1.91m by 2028.
In the Matchmaking market, the number of users is expected to amount to 42.0k users by 2028.
User penetration will be 1.1% in 2024 and is expected to hit 1.3% by 2028.
The average revenue per user (ARPU) is expected to amount to US$115.90.
In global comparison, most revenue will be generated in China (US$1,211.00m in 2024).
With a projected rate of 3.8%, the user penetration in the Matchmaking market is highest in South Korea.

Key regions: India, South Korea, China, Asia, United States

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Analyst Opinion

The Matchmaking market in Qatar is experiencing significant growth and development due to changing customer preferences and local special circumstances. Customer preferences have shifted towards online matchmaking platforms, driven by the convenience and efficiency they offer. Additionally, Qatar's unique cultural and social dynamics contribute to the growth of the matchmaking market. The underlying macroeconomic factors, such as increasing disposable income and urbanization, also play a role in driving the market forward.

Customer preferences: Customers in Qatar are increasingly turning to online matchmaking platforms to find their potential partners. This shift can be attributed to the convenience and efficiency that online platforms offer. With busy lifestyles and limited time for traditional dating methods, individuals are opting for the ease of online matchmaking. These platforms provide a wide range of options and allow users to filter and connect with potential matches based on their preferences. The anonymity and privacy offered by online platforms also appeal to customers in Qatar, who may prioritize discretion in their search for a partner.

Trends in the market: One of the key trends in the matchmaking market in Qatar is the growing popularity of mobile dating apps. These apps provide users with a convenient way to connect with potential partners on the go. With the widespread use of smartphones and high internet penetration rates, mobile dating apps have gained traction among the younger population in Qatar. These apps offer features such as location-based matching and instant messaging, making it easier for individuals to find and communicate with their potential matches. Another trend in the market is the increasing demand for personalized matchmaking services. While online platforms provide a wide pool of potential partners, some individuals prefer a more tailored approach to finding a partner. This has led to the emergence of matchmaking agencies and services that offer personalized matchmaking based on individual preferences and compatibility assessments. These services cater to individuals who value personalized attention and guidance in their search for a partner.

Local special circumstances: Qatar's unique cultural and social dynamics contribute to the development of the matchmaking market. In Qatar, traditional cultural norms and practices play a significant role in the process of finding a partner. Matchmaking is often seen as a family affair, with families playing an active role in the search for a suitable match. However, with changing societal dynamics and the influence of Western culture, individuals in Qatar are increasingly seeking more autonomy in their search for a partner. This has led to the rise of online platforms and personalized matchmaking services that cater to individual preferences and choices.

Underlying macroeconomic factors: The growth of the matchmaking market in Qatar is also influenced by underlying macroeconomic factors. Qatar has witnessed rapid economic development in recent years, leading to an increase in disposable income. As individuals become more financially independent, they are more likely to invest in matchmaking services to find a compatible partner. Additionally, Qatar's urbanization and population growth contribute to the expansion of the matchmaking market. With a larger pool of potential partners and increased social mobility, individuals are more inclined to seek professional matchmaking services to find their ideal match.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.