Mental Health - United States

  • United States
  • Revenue in the Mental Health market is projected to reach US$11.73bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 0.53%, resulting in a market volume of US$11.98bn by 2028.
  • In global comparison, most revenue will be generated in the United States (US$11,730.00m in 2024).
  • In relation to total population figures, per person revenues of US$334.10 are generated in 2024.

Key regions: United States, China, Japan, Canada, France

Region comparison

Analyst Opinion

The Mental Health market in United States has been experiencing significant growth and development in recent years.

Customer preferences:
Customers in the United States are increasingly recognizing the importance of mental health and are seeking professional help to address their mental well-being. There is a growing acceptance and understanding of mental health issues, leading to a higher demand for mental health services. Customers are actively seeking therapy and counseling services to manage their stress, anxiety, and other mental health concerns. Additionally, there is a rising interest in alternative therapies such as mindfulness, meditation, and yoga, which are seen as effective tools for improving mental well-being.

Trends in the market:
One of the key trends in the Mental Health market in United States is the increasing adoption of teletherapy. With the advancements in technology and the COVID-19 pandemic, many people are now opting for online therapy sessions as it provides convenience and accessibility. Teletherapy allows individuals to receive mental health support from the comfort of their own homes, eliminating barriers such as transportation and geographical limitations. This trend is expected to continue as more individuals become comfortable with virtual platforms and seek flexible mental health solutions.Another trend in the market is the integration of mental health services into primary care settings. Many primary care providers are recognizing the importance of addressing mental health alongside physical health. This integration allows for early identification and intervention of mental health issues, leading to better overall health outcomes. The collaboration between mental health professionals and primary care providers ensures a holistic approach to healthcare, which is increasingly being valued by customers.

Local special circumstances:
The United States has a diverse population with varying cultural beliefs and stigmas surrounding mental health. While there has been progress in reducing the stigma associated with mental health, there are still certain communities that face unique challenges. For example, minority communities may face barriers in accessing mental health services due to cultural stigmas and lack of representation in the mental health profession. Efforts are being made to address these disparities and ensure equitable access to mental health services for all individuals.

Underlying macroeconomic factors:
The United States has a robust healthcare system with a focus on mental health. The Affordable Care Act has played a significant role in expanding mental health coverage and making it more accessible to a larger portion of the population. Additionally, the growing recognition of the economic burden of untreated mental health conditions has led to increased investments in mental health research, services, and infrastructure. These macroeconomic factors have created an environment conducive to the growth and development of the Mental Health market in United States.


Data coverage:

Data encompasses B2C enterprises. Figures are based on companies' revenues, international institutes data, and global consumer survey data. Revenues refer to the retail value and include sales taxes.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use financial reports and third-party data. Next, we use relevant key market indicators and data from country-specific associations such as healthcare spending per capita, medical product spending per capita, and gross domestic product per capita. This data helps us to estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, S-Curve function, ARIMA time series model and exponential curve function. Data is modeled using current exchange rates.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. GCS data is reweighted for representativeness.


  • Revenue
  • Patients
  • Analyst Opinion
  • Key Players
  • Burden of Disease
  • Global Comparison
  • Methodology
  • Demographics
  • Key Market Indicators
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