Key regions: United States, Saudi Arabia, Germany, Malaysia, India
The Shared Mobility market in Croatia has been steadily growing in recent years, reflecting the global trend towards more sustainable and convenient transportation options.
Customer preferences: Customers in Croatia are increasingly looking for flexible and cost-effective transportation solutions, which has led to a rise in demand for shared mobility services. The convenience of being able to easily access different modes of transportation, such as car-sharing, bike-sharing, and ride-hailing, appeals to a wide range of consumers in the country.
Trends in the market: One notable trend in the Shared Mobility market in Croatia is the growing popularity of electric scooters as a convenient and eco-friendly way to navigate urban areas. This trend aligns with the global shift towards electric vehicles and sustainable transportation options. Additionally, partnerships between shared mobility providers and local businesses or municipalities have helped to expand the reach of these services in Croatia.
Local special circumstances: Croatia's unique geography and tourist destinations play a significant role in shaping the Shared Mobility market in the country. With a growing number of tourists visiting cities like Dubrovnik and Split, there is a higher demand for shared transportation options to explore these areas. This presents opportunities for shared mobility providers to cater to both locals and tourists, offering tailored services to meet different needs.
Underlying macroeconomic factors: The development of the Shared Mobility market in Croatia is also influenced by macroeconomic factors such as urbanization, technological advancements, and government regulations. As urban areas continue to grow and traffic congestion becomes a pressing issue, shared mobility services offer a solution to reduce the reliance on private car ownership. Technological innovations have made it easier for consumers to access and use shared mobility services, driving further growth in the market. Additionally, government support for sustainable transportation initiatives and investments in infrastructure have created a favorable environment for shared mobility providers to expand their operations in Croatia.
Data coverage:
The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rentals, ride-hailing, taxi, car-sharing, bike-sharing, e-scooter-sharing, moped-sharing, trains, buses, public transportation, and flights.Modeling approach:
Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.
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