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Public Transportation - Hungary

Hungary

Hungary is expected to see a significant growth in its Public Transportation market revenue, which is projected to reach US$0.89bn in 2024.
This is expected to result in an annual growth rate (CAGR 2024-2028) of -2.03%, leading to a projected market volume of US$0.82bn by 2028.
The number of users in the Public Transportation market sector is expected to reach 6.52m users by 2028, with a user penetration of 65.0% in 2024, which is expected to increase to 67.2% by 2028.
The average revenue per user (ARPU) is projected to be US$137.70.
In Hungary's Public Transportation market, 26% of the total revenue is expected to be generated through online sales by 2028.
It is noteworthy that United States is expected to generate the most revenue in the global comparison, with a projected revenue of US$50,310m in 2024.
Hungary's public transportation system has undergone significant modernization in recent years, with the introduction of new ticketing systems and the expansion of metro lines.

Key regions: United States, Indonesia, China, Saudi Arabia, Europe

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Analyst Opinion

The Public Transportation market in Hungary has been experiencing significant growth in recent years.

Customer preferences: Customers in Hungary are increasingly opting for public transportation due to its convenience, affordability, and environmental benefits. With the increasing population in urban areas, there is a growing demand for efficient and reliable transportation options. Public transportation provides an alternative to private vehicles, reducing traffic congestion and improving air quality. Additionally, the younger generation, in particular, is more conscious about sustainability and is actively choosing public transportation as their preferred mode of travel.

Trends in the market: One of the key trends in the Public Transportation market in Hungary is the expansion of the metro and tram networks. The government has been investing heavily in infrastructure development to improve connectivity and accessibility. This has led to the construction of new metro lines and extensions of existing lines, as well as the introduction of new tram routes. These expansions have not only increased the coverage of public transportation but also reduced travel times, making it a more attractive option for commuters. Another trend in the market is the integration of technology in public transportation services. Hungary has seen the introduction of smart ticketing systems, which allow passengers to use contactless payment methods such as mobile apps or smart cards. This has made ticketing more convenient and efficient, reducing the need for physical tickets and long queues. Additionally, real-time information systems have been implemented, providing passengers with up-to-date information on schedules, delays, and alternative routes. These technological advancements have improved the overall customer experience and made public transportation more user-friendly.

Local special circumstances: Hungary has a well-developed public transportation infrastructure, particularly in major cities like Budapest. The capital city is known for its extensive tram and metro networks, which provide comprehensive coverage across the city. This has made public transportation a popular choice among residents and tourists alike. Furthermore, Hungary's geographical location in Central Europe makes it a transit hub, attracting a significant number of international travelers who rely on public transportation for their journeys within the country.

Underlying macroeconomic factors: The growth of the Public Transportation market in Hungary can be attributed to several underlying macroeconomic factors. The country has experienced steady economic growth in recent years, leading to an increase in disposable income and purchasing power. This has allowed more people to afford public transportation fares and rely less on private vehicles. Additionally, the government's focus on sustainable development and reducing carbon emissions has led to increased investments in public transportation infrastructure. These investments not only stimulate economic growth but also create job opportunities in the construction and maintenance sectors. Overall, the favorable macroeconomic conditions and government initiatives have contributed to the growth and development of the Public Transportation market in Hungary.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of public transportation.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.