Market Insights Mobility Travel & Tourism

Package Holidays - Haiti

Haiti

By 2024, the Package Holidays market in Haiti is projected to generate a revenue of US$16.69m.
It is expected to exhibit an annual growth rate of 2.17%, resulting in a projected market volume of US$18.19m by 2028.
In the same period, the number of users in this market is expected to reach 109.80k users.
In 2024, the user penetration in this market is 0.9%, which is expected to decline marginally to 0.9% by 2028.
The average revenue per user (ARPU) is expected to be US$156.70.
By 2028, online sales are expected to contribute 47% of total revenue in this market.
In the global comparison, China is expected to generate the highest revenue of US$59,860m in 2024.
Despite its challenging economic conditions, Haiti's package holiday industry has seen some growth in recent years, particularly in eco-tourism offerings.

Key regions: United Kingdom, India, Indonesia, Germany, Malaysia

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Analyst Opinion

The Package Holidays market in Haiti has been experiencing a notable shift in recent years, reflecting changing consumer preferences and economic dynamics.

Customer preferences: In line with global trends, customers in Haiti are increasingly seeking convenience and hassle-free travel experiences, leading to a growing demand for package holidays. The all-inclusive nature of package holidays, which often include flights, accommodation, meals, and activities, appeals to Haitian travelers looking for a seamless vacation option. Additionally, the peace of mind that comes with having everything arranged in advance is particularly attractive to busy professionals and families.

Trends in the market: One key trend shaping the Package Holidays market in Haiti is the emergence of specialized tour operators catering to niche interests. Travelers are now looking for unique experiences that go beyond traditional sightseeing tours, leading to a rise in themed package holidays focused on activities such as eco-tourism, cultural immersion, and adventure travel. This trend reflects a growing sophistication and diversification of the Haitian travel market, with tour operators adapting to meet the evolving needs of customers.

Local special circumstances: Haiti's unique cultural heritage and natural beauty present opportunities for the development of tailored package holidays that showcase the country's rich history and stunning landscapes. From exploring historic sites like the Citadelle Laferrière to relaxing on the pristine beaches of Île-à-Vache, Haiti offers a diverse range of attractions that can be packaged into compelling holiday experiences. By capitalizing on these local special circumstances, tour operators can differentiate their offerings and attract discerning travelers seeking authentic and immersive vacations.

Underlying macroeconomic factors: The Package Holidays market in Haiti is also influenced by broader macroeconomic factors, including disposable income levels, exchange rates, and government policies. As the country's economy continues to stabilize and incomes gradually rise, more Haitians are able to afford discretionary expenses like travel. Moreover, fluctuations in exchange rates can impact the cost of international travel, influencing consumer decisions on whether to opt for package holidays or independent bookings. Government initiatives to promote tourism and improve infrastructure also play a role in shaping the development of the Package Holidays market in Haiti.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and sales channels of package holidays.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, the Global Consumer Survey, third-party studies and reports, data from industry associations (e.g., UNWTO), and price data of major players in respective markets. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as country-related GDP, demographic data (e.g., population), tourism spending, consumer spending, internet penetration, and device penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, and exponential trend smoothing methods are applied. A k-means cluster analysis allows for the estimation of similar countries. The main drivers are tourism GDP per capita and respective price indices.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.