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Colombia: new segments of interest for travel agencies 2020

As of June 2020, the new segment in which travel agencies surveyed in Colombia where most interested in exploring was domestic tourism, chosen by 37 percent of respondents. Offering services for international tourists visiting Colombia was also seen as a new segment to consider for travel agencies that did not yet focus on that, with 29 percent of respondents. As of August 2020, there were more than 7.7 thousand travel agencies operating in Colombia.

Most interesting new tourism segments for travel agencies in Colombia in 2020

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Release date

June 2020



Survey time period

June 16 to 26, 2020

Number of respondents

119 travel agencies

Method of interview

Online survey

Supplementary notes

* Meetings, incentives, conventions, and exhibitions.
The exact question posed in the survey was "Teniendo en cuenta los segmentos que tradicionalmente comercializa, ¿ofrecería alguno nuevo?" (In a free translation: "taking into account the segments that you traditionally offer, would you offer any new ones?").

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Statistics on "Travel and Tourism in Colombia"

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