Online channels where men shop skincare cosmetics in South Korea 2022

Published by
Nina Jobst,
Dec 22, 2022
According to a survey conducted by Opensurvey among South Korean men on where they shopped for skincare online in 2022, roughly 47.8 percent answered to purchase cosmetics at open markets. Overall, online shopping for skin care was more popular than shopping in brick-and-mortar stores.

Leading online channels where men shop for skincare cosmetics in South Korea in 2022

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Release date

February 2022

Region

South Korea

Survey time period

January 29 to 30, 2022

Number of respondents

758 respondents

Age group

20-49 years

Special properties

decision-makers when purchasing skincare cosmetics

Method of interview

Online Access Panel

Supplementary notes

Multiple answers were acceptable.

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Market overview

7

Webshops

7

Digital payments

6

Delivery methods and preferences

4

Device usage

4

Online shopping behavior

8

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Topics

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