Singapore: market share of the food delivery industry 2022

As of May 2022, Grabfood remained the market leader in the food delivery sector in Singapore, with a 56 percent sales market share. During the same month, Foodpanda held a 35 percent market share in the food delivery sector. The remaining eight percent was held by Deliveroo, whose app was downloaded about 132 thousand times in the country in 2022.

Food delivery market in Singapore

In 2022, the gross market value of online food delivery and transportation services in Singapore was estimated at 3.9 billion U.S. dollars. The closure of restaurants during the lockdown phase of the COVID-19 pandemic and on-site dining restrictions prompted many Singaporeans to turn to online meal delivery services. Consumers reported spending more on meal delivery services during the pandemic. As a result, the online food delivery market grew by around 50 percent in 2020 and 34.85 percent in 2021. Despite the reopening of restaurants and the easing of social distancing measures, the number of user sessions spent on mobile food and grocery delivery apps remained high, reaching a peak of 620 million in the last quarter of 2022.

Consumer preferences among food delivery users

As well as being the market leader in terms of sales, Grabfood is also the most-used food delivery app by Singaporeans. Founded in Singapore, super-app Grab offers a wide range of services beyond food delivery, such as transportation and digital payments. According to a recent survey, the majority of users spent between 10 and 30 Singapore dollars per order on food delivery apps in 2023. Over the same period, 22 percent of those surveyed reported ordering once or twice a week.