Brand KPIs for beer: Victoria in Mexico

Statista Consumer Insights report

Brand KPIs for beer: Victoria in Mexico

This report is based on the performance of Victoria in Mexico. Incorporating data from Statista’s Consumer Insights Brand KPIs survey, the report provides you with key consumer insights and benchmarks Victoria against the beer industry overall and their competitors. Our data allows you to measure the brands position in the market by creating a profile using Statista's five key performance indicators. Which are: awareness, popularity, usage, loyalty, and media buzz.

 

Topics include:

  • Brand profile
  • Brand KPIs & benchmarking

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Table of contents

Selected insights on brand KPIs for beer: Victoria in Mexico

  • Victoria's branding resonates more with Millennials
  • Victoria generally appeals to men more than women
  • Among Victoria enthusiasts, 35% fall under the high-income category
  • Among Victoria fans, 31% claim that beer products are part of their everyday life
  • 86% of Victoria drinkers display loyalty towards the brand

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