Cosmetic brands: P&G

Largest advertisers in the U.S. 2018

Ad spend of selected personal care brands in the U.S. 2018

U.S. perfumes, cosmetics, and other toilet preparations ad spend 2018-2020

Procter & Gamble: ad spend in the U.S. 2009-2018

Olay: ad spend in the U.S. 2011-2018

U.S. household expenditure on cosmetics, perfume and bath products 2007-2018

Brands of foundation / cleaner make-up used in the U.S. 2019

Brands of blusher or bronzer used in the U.S. 2019

Brands of nail polish and nail care products used in the U.S. 2019

Brands of lipstick and lip gloss used in the U.S. 2019

Brands of mascara used in the U.S. 2019

Brands of moisturizers, creams and lotions used in the U.S. 2019

Brands of facial cleansing, medicated products, and toners used in the U.S. 2019