Cosmetics market in Vietnam

The Statista dossier
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Statista dossier on the cosmetics market in Vietnam

This dossier gives an overview on the cosmetics market in Vietnam. It provides figures on the market size, cosmetics trade, purchase channels and most popular brands. Further, it presents more details on the skin care and make-up usage among Vietnamese consumers.

Table of contents

  • 1. Market overview
    • Cosmetics market size in APAC 2015-2020

    • Export value of cosmetics in Vietnam to APAC 2017, by country

    • Import value of cosmetics in Vietnam from APAC 2017, by country

    • Import value of cosmetics in Vietnam 2017, by category

  • 2. Retail and brands
    • Health and beauty specialist retailer market size in ASEAN 2018, by country

    • Health and beauty specialist retailer market size forecast in ASEAN 2022, by country

    • Number of health and beauty stores in Vietnam 2016-2017, by chain

    • Most popular websites for purchasing beauty products in Vietnam 2018

    • Most used beauty brands of female consumers Vietnam 2019

  • 3. Skin care
    • Distribution of skin types among females in Vietnam 2019

    • Skin care concerns among females in Vietnam 2019 by type

    • Most popular skin care items of female consumers Vietnam 2019

    • Frequency of using skincare products among female respondents Vietnam 2019

    • Monthly spending on skincare cosmetics Vietnam 2019

    • Factors for using cleansers among females Vietnam 2019

    • Factors influencing choice of cleansers among females Vietnam 2019

    • Preferred channel to purchase cleansers among females Vietnam 2019

    • Frequency of face washing among females Vietnam 2019

    • Preferred time for face washing among females in Vietnam 2019

    • Factors for avoiding facial cleansers among females Vietnam 2019

  • 4. Make-up
    • Share of new color cosmetics launches in Vietnam 2014-2017, by product

    • Most popular beauty items of female consumers Vietnam 2018-2019

    • Make-up frequency of female consumers Vietnam 2019

    • Monthly spending on make-up cosmetics Vietnam 2019

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