Wearables Study 2014

GfK Wearables Study 2014

This paper looks at consumer relationships with connected, wearable devices, particularly activity trackers and smart watches, and examines how consumers perceive this technology. It is based on an international study from August 2014 of 1,000 smartphone users.
  • Language: English
  • Released: April 2015
Study included in Corporate Account only.
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