Pasta market in Italy

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Statista dossier on the pasta market in Italy

This dossier presents a range of statistics and facts about the pasta market in Italy (IT). The dossier includes information on the trade, wholesale and retail as well as market values for each subcategory. It also investigates the consumers’ behavior and preferences toward pasta consumption. The dossier includes the following sections: industry general figures, international trade, consumers' behavior and a special chapter on millennials.

Table of contents

  • 1. Industry figures
    • Italy: annual sale (value) index of the pasta industry in 2009-2018

    • Italy: annual production (value) index of the pasta industry in 2009-2018

    • Italy: pasta, noodles and couscous consumer price index (CPI) monthly 2018

    • Italy: market share of fresh pasta 2014-2018

    • Italy: market share of pasta industry in 2014-2018, by segment

    • Italy: market share of dry pasta in 2014-2018

    • Italy: sales value of gluten-free pasta 2017-2018, by brand

    • Italy: value of organic pasta production 2011-2016, by type of pasta

  • 2. Export
    • Italy: export value of pasta industry 2015, by type

    • Italy: worldwide export growth of pasta 2013-2016

    • Italy: export value of pasta and couscous 2012-2017

    • Italy: export value of stuffed pasta 2012-2017

    • Italy: export value of uncooked pasta without eggs 2012-2017

    • Italy: export value of uncooked egg pasta 2012-2017

  • 3. Import
    • Italy: annual import (value) index of the pasta industry in 2009-2018

    • Italy: worldwide import growth of pasta 2013-2016

    • Italy: import value of pasta and couscous 2012-2017

    • Italy: import value of stuffed pasta 2012-2017

    • Italy: import value of uncooked pasta without eggs 2012-2017

    • Italy: import value of uncooked egg pasta 2012-2017

  • 4. Retail
    • Italy: average daily time spent listening to radio 2014-2016

    • Italy: most widespread pasta brands in 2017

    • Italy: shelf space allotted to supermarket own pasta brand in 2017

    • Italy: brand loyalty of pasta consumers in 2017

  • 5. Consumer behavior
    • Italy: frequency of eating pasta in 2017

    • Italy: consumer preference for durum wheat pasta in 2017

    • Italy: consumer preference concerning pasta formats in 2017

    • Italy: consumer preference concerning pasta shapes in 2017

    • Italy: consumer preference concerning pasta brands in 2017

    • Italy: first courses prepared for special occasions 2017

  • 6. Trends among millennials
    • Italy: top 3 undeniable foods among millennials 2016

    • Survey: millennials cooking pasta in Italy in 2016, by age

    • Italy: foods which remind of childhood among millennials 2016

    • Survey: millennials attitude in the kitchen in Italy 2016

    • Italy: idea of pasta in the future among millennials 2016

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