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Consumer Insights report
Founded in 1958, Franprix is a French grocery store chain headquartered in Paris and operating over 800 stores in France. The brand has consumers from towns, rural and urban communities, many of which are young to middle aged. Almost half of Franxprix shoppers in France try to avoid plastic packaging when buying food.
Check out more revealing insights about Franprix in the grocery stores market of France with our report.
Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of January 2024.
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This report offers the reader a comprehensive overview of Franprix shoppers in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints.
Additionally, the report allows the reader to benchmark Franprix shoppers in France (''brand users'') against French grocery store shoppers in general (''category users''), and the overall French onliner, labelled as ''all respondents'' in the charts.
The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.
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Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)