Cazoo brand profile in the UK 2022
How high is the brand awareness of Cazoo in the UK?
When it comes to car and motorcycle online shop users, brand awareness of Cazoo is at 74% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Cazoo in the UK?
In total, 27% of UK car and motorcycle online shop users say they like Cazoo. However, in actuality, among the 74% of UK respondents who know Cazoo, 36% of people like the brand.
What is the usage share of Cazoo in the UK?
All in all, 21% of car and motorcycle online shop users in the UK use Cazoo. That means, of the 74% who know the brand, 28% use them.
How loyal are the customers of Cazoo?
Around 15% of car and motorcycle online shop users in the UK say they are likely to use Cazoo again. Set in relation to the 21% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around Cazoo in the UK?
In July 2022, about 26% of UK car and motorcycle online shop users had heard about Cazoo in the media, on social media, or in advertising over the past three months. Of the 74% who know the brand, that's 35%, meaning at the time of the survey there's some buzz around Cazoo in the UK.
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When it comes to car and motorcycle online shop users, brand awareness of Cazoo is at 74% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Cazoo in the UK?
In total, 27% of UK car and motorcycle online shop users say they like Cazoo. However, in actuality, among the 74% of UK respondents who know Cazoo, 36% of people like the brand.
What is the usage share of Cazoo in the UK?
All in all, 21% of car and motorcycle online shop users in the UK use Cazoo. That means, of the 74% who know the brand, 28% use them.
How loyal are the customers of Cazoo?
Around 15% of car and motorcycle online shop users in the UK say they are likely to use Cazoo again. Set in relation to the 21% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around Cazoo in the UK?
In July 2022, about 26% of UK car and motorcycle online shop users had heard about Cazoo in the media, on social media, or in advertising over the past three months. Of the 74% who know the brand, that's 35%, meaning at the time of the survey there's some buzz around Cazoo in the UK.
Want more brand data?
Explore more Statista Brand Profiles. If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Statista Brand Profiler has you covered.
