Penetration rate of the smart home segment smart appliances in the U.S. 2018-2027

Published by

Jun 1, 2023

The user penetration in the smart appliances segment of the smart home market in the United States was forecast to continuously increase between 2023 and 2027 by in total 14.6 percentage points. After the fourth consecutive increasing year, the user penetration is estimated to reach 27.59 percent and therefore a new peak in 2027. Notably, the user penetration of the smart appliances segment of the smart home market was continuously increasing over the past years.

Find other key market indicators concerning the smart appliances segment of the smart home market in the United States, such as revenue and average revenue per user (ARPU).

Penetration rate of the smart home segment smart appliances in the United States from 2018 to 2027

Characteristic	Household penetration rate in percent
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Supplementary notes

Data provided by Statista Market Insights are estimates.

The smart home segment Smart Appliances includes connected versions of all kinds of household appliances. This includes large appliances (fridges, washing machines, ovens etc.) as well as small appliances (microwaves, coffee machines, vacuum and mowing robots etc.), provided they are connected to the internet. An indirect connection via a local network is also possible, as long as the remote access and control of the respective appliances via the connection is given.

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