Cider, Perry & Rice Wine - North America

The Cider, Perry & Rice Wine market in North America has been experiencing significant growth in recent years.

Customer preferences: One of the key factors driving the growth of the Cider, Perry & Rice Wine market in North America is the changing preferences of consumers. In recent years, there has been a shift towards healthier and more natural products, and this trend is reflected in the increased demand for cider, perry, and rice wine. These beverages are often perceived as being more natural and less processed than other alcoholic beverages, making them a popular choice among health-conscious consumers. Additionally, the unique flavors and profiles of cider, perry, and rice wine appeal to consumers who are looking for something different from traditional wine or beer.

Trends in the market: One of the major trends in the Cider, Perry & Rice Wine market in North America is the rise of craft and artisanal products. Consumers are increasingly seeking out unique and high-quality beverages, and this has led to the growth of small, independent producers in the market. These producers often focus on using locally sourced ingredients and traditional production methods, which adds to the appeal of their products. As a result, craft and artisanal cider, perry, and rice wine are gaining popularity and market share. Another trend in the market is the increasing availability and variety of flavored cider, perry, and rice wine. Manufacturers are constantly innovating and introducing new flavors to cater to consumer preferences. This includes fruit-infused ciders, perry with botanicals, and rice wine with unique flavor profiles. This trend has been driven by the demand for more diverse and interesting options, as well as the influence of the craft beverage movement.

Local special circumstances: The Cider, Perry & Rice Wine market in North America is influenced by several local special circumstances. One of these is the growing popularity of cider in the United States. Cider has a long history in the country, but it has experienced a resurgence in recent years. This can be attributed to the increasing availability of craft and artisanal ciders, as well as the promotion of cider as a gluten-free alternative to beer. In Canada, there has been a similar trend towards craft cider, with local producers gaining recognition for their high-quality products. Another special circumstance is the growing interest in rice wine in North America. Traditionally associated with Asian cuisine, rice wine is now being embraced by a wider audience. This can be attributed to the increasing popularity of Asian flavors and ingredients, as well as the growing interest in exploring different types of alcoholic beverages. As a result, rice wine is becoming more widely available and is being incorporated into a variety of cocktails and culinary recipes.

Underlying macroeconomic factors: Several underlying macroeconomic factors contribute to the development of the Cider, Perry & Rice Wine market in North America. One of these is the overall growth of the alcoholic beverages industry in the region. As disposable incomes rise and consumer spending on leisure activities increases, there is a greater demand for alcoholic beverages. This provides a favorable environment for the growth of the Cider, Perry & Rice Wine market. Additionally, the increasing focus on sustainability and local production is driving the demand for locally produced and sourced products. Consumers are becoming more conscious of the environmental impact of their choices and are seeking out products that are produced in a sustainable and responsible manner. This has led to the growth of small, local producers in the Cider, Perry & Rice Wine market, who often prioritize using locally sourced ingredients and minimizing their carbon footprint. In conclusion, the Cider, Perry & Rice Wine market in North America is experiencing growth due to changing consumer preferences, the rise of craft and artisanal products, the availability of flavored options, and local special circumstances such as the popularity of cider in the United States and the growing interest in rice wine. These trends are supported by underlying macroeconomic factors such as the overall growth of the alcoholic beverages industry and the increasing focus on sustainability and local production.

Data coverage:
The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:
Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on alcoholic beverages, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.