Other Cereal Products - Italy

  • Italy
  • Revenue in the Other Cereal Products market amounts to US$2.02bn in 2024. The market is expected to grow annually by 2.45% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in Egypt (US$15,130m in 2024).
  • In relation to total population figures, per person revenues of US$34.01 are generated in 2024.
  • In the Other Cereal Products market, volume is expected to amount to 0.52bn kg by 2029. The Other Cereal Products market is expected to show a volume growth of 0.8% in 2025.
  • The average volume per person in the Other Cereal Products market is expected to amount to 8.6kg in 2024.

Key regions: Canada, Spain, South Korea, United States, Japan

 
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Analyst Opinion

The Other Cereal Products Market in Italy, part of the Bread & Cereal Products Market, is facing minimal growth due to factors such as changing consumer preferences, increasing competition, and economic challenges. Despite this, the market continues to see steady demand for traditional cereal products.

Customer preferences:
As health and wellness become more important to consumers, there has been a noticeable increase in demand for alternative cereal products made from whole grains and ancient grains. This trend is driven by a growing interest in natural and healthier food options, as well as a rise in gluten-free diets. Additionally, the use of innovative ingredients, such as quinoa and chia seeds, is becoming more prevalent in the Other Cereal Products Market, catering to the preferences of health-conscious consumers.

Trends in the market:
In Italy, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is experiencing a surge in demand for healthier and gluten-free options. This trend is driven by an increase in health consciousness among consumers and a rise in the prevalence of celiac disease. As a result, manufacturers are introducing innovative products made with alternative grains such as quinoa and amaranth. This shift towards healthier options is expected to continue, with potential implications for industry stakeholders in terms of diversification of product offerings and marketing strategies.

Local special circumstances:
In Italy, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's strong culinary culture. Traditional Italian dishes, such as polenta and risotto, rely heavily on cereals like corn and rice, driving the demand for these products in the market. Additionally, the country's strict regulations on food labeling and quality control ensure that consumers have access to high-quality cereal products. Furthermore, Italy's strategic location in the Mediterranean region allows for easy access to raw materials, making it a prime location for cereal production and export.

Underlying macroeconomic factors:
The Other Cereal Products Market of the Bread & Cereal Products Market within The Food market in Italy is heavily influenced by macroeconomic factors such as the country's economic health, fiscal policies, and global economic trends. Italy's current economic climate, including its GDP growth rate and unemployment rate, plays a significant role in shaping the performance of this market. Additionally, government policies and regulations surrounding food production and distribution, as well as consumer spending habits, also impact the demand for other cereal products in Italy. Furthermore, global economic trends, such as fluctuations in commodity prices and trade policies, can also have a significant effect on the market's growth and profitability.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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