Market Insights Consumer Household Appliances Small Appliances

Hair Dryers - Eastern Asia

Eastern Asia

In 2024, the revenue in the Hair Dryers market in Eastern Asia amounts to US$2.23bn.
According to market projections, this segment is expected to grow annually by 3.51% (CAGR 2024-2029).
When comparing the global market, it is worth noting that in China generates the highest revenue in this segment, which is estimated to reach US$1,912m in 2024.
In terms of per household revenues, the Hair Dryers market is projected to generate US$3.87 in 2024, taking into account the total number of households in Eastern Asia.
Looking ahead, the volume in the Hair Dryers market is expected to reach 72.7m pieces by 2029.
However, there is a slight decline of 0.3% projected for 2025 in terms of volume growth.
On average, each household in Eastern Asia is predicted to have a volume of 0.12pieces in the Hair Dryers market in 2024.
Despite the popularity of hair dryers in Eastern Asia, China remains the dominant market with its strong demand for innovative and technologically advanced products.

Key regions: Japan, India, Germany, Europe, United States

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Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on Household Appliances.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, trade data, national statistical office data, third-party studies and reports, survey results from our primary research (e.g., the Statista Global Consumer Survey), as well as performance factors. In addition, we use relevant key market indicators and data from country-specific associations, such as number of households, consumer spending, and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques, such as exponential trend smoothing, for instance. The selection of forecasting techniques is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). GCS data is reweighted for representativeness.