The Quick Commerce market in Benelux has been experiencing significant growth in recent years.
Customer preferences: As consumers increasingly prioritize convenience and speed in their shopping experiences, Quick Commerce has become a popular option for many in Benelux. With the ability to order and receive products within hours, Quick Commerce appeals to those who value their time and want to avoid the hassle of going to physical stores. Additionally, the COVID-19 pandemic has accelerated the adoption of Quick Commerce as consumers seek contactless delivery options.
Trends in the market: One trend in the Quick Commerce market in Benelux is the expansion of existing players and the entry of new ones. Major players in the region have been expanding their services to new cities, while new entrants are looking to capture market share. Another trend is the diversification of products offered through Quick Commerce platforms. While food and beverage delivery remains the most popular category, Quick Commerce platforms are expanding into new categories such as electronics, beauty, and home goods.
Local special circumstances: One unique aspect of the Quick Commerce market in Benelux is the presence of local players. While global players such as Deliveroo and Uber Eats are present in the region, local players such as Thuisbezorgd.nl and Takeaway.com are dominant. These local players have a deep understanding of the market and have tailored their services to meet the specific needs of consumers in Benelux.
Underlying macroeconomic factors: The growth of the Quick Commerce market in Benelux can be attributed to several underlying macroeconomic factors. The region has a high population density, which makes delivery services more efficient and cost-effective. Additionally, the region has a strong digital infrastructure and high smartphone penetration, which has made it easier for consumers to access Quick Commerce platforms. Finally, the region has a strong culture of convenience and efficiency, which has made Quick Commerce a natural fit for many consumers.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
