Retail Delivery - Myanmar

  • Myanmar
  • The Reail Delivery market in Myanmar is projected to reach a revenue of US$551.60m by 2024.
  • This represents a significant growth potential for the country's retail sector.
  • Furthermore, the market is expected to exhibit a strong annual growth rate (CAGR 2024-2029) of 19.05%, resulting in a projected market volume of US$1,319.00m by 2029.
  • In terms of user base, the Reail Delivery market in Myanmar is expected to witness a substantial increase, with the number of users reaching 6.6m users by 2029.
  • This indicates a growing adoption of retail delivery services by the population.
  • Additionally, the user penetration rate is projected to rise from 8.4% in 2024 to 11.7% by 2029, demonstrating an increasing market saturation.
  • The average revenue per user (ARPU) is expected to amount to US$120.10.
  • This metric provides insights into the revenue generated per individual user, highlighting the potential for profitability within the market.
  • Comparing in Myanmar to other global markets, it is worth noting that United States is expected to generate the highest revenue in the Reail Delivery market sector, reaching US$195,400.00m in 2024.
  • This showcases the significant size and economic influence of the Chinese market.
  • Furthermore, when considering user penetration rates, United States leads the way with a projected rate of 30.4% in the Reail Delivery market.
  • This indicates a high level of market penetration and adoption of retail delivery services among the American population.
  • Overall, the Reail Delivery market in Myanmar is poised for growth, with projected increases in revenue, user base, and user penetration.
  • This presents opportunities for businesses operating in the retail sector to capitalize on the evolving consumer preferences and market dynamics in the country.
  • In Myanmar, the retail delivery market is rapidly growing as more consumers embrace e-commerce and demand convenient and efficient delivery options.
 
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Analyst Opinion

Myanmar, a country in Southeast Asia, has an emerging Retail Delivery market that is rapidly developing due to various factors.

Customer preferences:
In Myanmar, there is a growing demand for online shopping and home delivery services due to the increasing use of smartphones and internet penetration. Customers prefer the convenience of shopping from the comfort of their homes and receiving their purchases at their doorstep. Moreover, the younger generation in Myanmar is more tech-savvy and prefers to shop online compared to traditional brick-and-mortar stores.

Trends in the market:
The Retail Delivery market in Myanmar is witnessing a significant shift from traditional retail to online retail. The market is becoming more competitive with the entry of new players and the expansion of existing players. The market is also witnessing the emergence of new business models such as online marketplaces, social commerce, and e-commerce platforms. Moreover, the market is experiencing a surge in demand for food delivery services due to the COVID-19 pandemic.

Local special circumstances:
Myanmar is a developing country with a population of around 54 million people. The country has a low level of economic development, and the majority of the population is engaged in agriculture. However, the country is witnessing a rapid transformation with the opening up of its economy and the adoption of market-oriented policies. The country has a young and dynamic population, which is contributing to the growth of the Retail Delivery market.

Underlying macroeconomic factors:
Myanmar's economy is growing at a significant pace, with an average annual growth rate of around 6%. The country has a large and growing middle class, which is driving the demand for retail and delivery services. Moreover, the country's infrastructure is improving, with the expansion of roads, ports, and airports. The government is also implementing policies to promote the growth of the e-commerce sector, which is expected to boost the Retail Delivery market. In conclusion, the Retail Delivery market in Myanmar is witnessing significant growth due to the increasing demand for online shopping and home delivery services. The market is becoming more competitive, and new business models are emerging. The country's young and dynamic population, growing middle class, and improving infrastructure are contributing to the growth of the market. The government's policies to promote the e-commerce sector are expected to further boost the Retail Delivery market in Myanmar.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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