Market Insights Health OTC Pharmaceuticals

Digestives & Intestinal Remedies - Africa

Africa

In Africa, the revenue in the Digestives & Intestinal Remedies market market is projected to reach US$0.85bn by the year 2024.
It is predicted that the market will experience an annual growth rate of 6.60% from 2024 to 2029 (CAGR).
When compared globally, in China generates the highest revenue in this market, amounting to US$4,408.00m in 2024.
In terms of per capita income, each person in Africa is expected to generate US$0.66 in revenue in 2024.
In Africa, there is a growing demand for natural and herbal digestive remedies, as consumers prioritize traditional medicine and seek alternative solutions for digestive health issues.

Key regions: Brazil, India, United Kingdom, Germany, China

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Analyst Opinion

The Digestives & Intestinal Remedies market in Africa is experiencing significant growth and development in recent years. Customer preferences in the market are shifting towards natural and herbal remedies for digestive issues. Consumers are becoming more health-conscious and are seeking products that are gentle on their digestive systems. As a result, there is a growing demand for products that contain natural ingredients such as herbs, probiotics, and enzymes. This trend is driven by the increasing awareness of the potential side effects of synthetic medications and the desire for more sustainable and eco-friendly options.Another trend in the market is the rising popularity of over-the-counter (OTC) digestive remedies. Consumers are increasingly turning to self-medication for minor digestive issues such as indigestion, heartburn, and bloating. This shift is driven by the convenience and accessibility of OTC products, as well as the desire to avoid costly doctor visits and prescription medications. As a result, there is a growing demand for OTC digestive remedies in Africa.Local special circumstances in the African market play a significant role in the development of the Digestives & Intestinal Remedies market. Limited access to healthcare facilities and a shortage of healthcare professionals in some regions make self-medication a more viable option for consumers. Additionally, traditional medicine and herbal remedies have a long-standing presence in African culture, leading to a preference for natural and alternative treatments for digestive issues.Underlying macroeconomic factors also contribute to the growth of the Digestives & Intestinal Remedies market in Africa. Economic growth and increasing disposable incomes in many African countries have led to a rise in healthcare spending. As consumers have more money to spend on healthcare products, they are more likely to invest in digestive remedies to improve their overall well-being. Furthermore, urbanization and changing lifestyles have led to an increase in sedentary lifestyles and unhealthy eating habits, which in turn has resulted in a higher incidence of digestive issues and a greater demand for remedies.In conclusion, the Digestives & Intestinal Remedies market in Africa is experiencing growth and development due to shifting customer preferences towards natural and herbal remedies, the rising popularity of OTC products, local special circumstances such as limited access to healthcare facilities and a preference for traditional medicine, and underlying macroeconomic factors such as economic growth and changing lifestyles.

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.