Key regions: United States, Saudi Arabia, Germany, Malaysia, India
The Shared Mobility market in Colombia has been experiencing significant growth and evolution in recent years.
Customer preferences: Colombian consumers are increasingly valuing convenience, affordability, and sustainability when it comes to transportation options. This shift in preferences has led to a rising demand for shared mobility services such as ride-hailing, bike-sharing, and car-sharing. Customers are looking for flexible and cost-effective alternatives to traditional car ownership, especially in urban areas where traffic congestion and parking limitations are common.
Trends in the market: One of the key trends shaping the Shared Mobility market in Colombia is the growing popularity of electric scooters and bikes. These eco-friendly modes of transportation are not only convenient for short trips but also align with the country's focus on sustainability and reducing carbon emissions. Additionally, partnerships between shared mobility providers and public transportation systems are on the rise, offering commuters seamless multimodal options for their daily travels.
Local special circumstances: Colombia's unique geography and urban landscape play a significant role in shaping the Shared Mobility market. With cities characterized by dense populations and diverse topographies, there is a need for versatile transportation solutions that can navigate through narrow streets and hilly terrains. This has led to the introduction of specialized shared mobility services tailored to the local environment, such as motorbike taxis and micro-mobility options.
Underlying macroeconomic factors: The development of the Shared Mobility market in Colombia is also influenced by macroeconomic factors such as rising urbanization rates, increasing disposable incomes, and technological advancements. As more Colombians move to urban centers and embrace digital platforms for everyday activities, the adoption of shared mobility services is expected to continue growing. Moreover, the government's efforts to improve infrastructure and promote sustainable transportation are creating a conducive environment for the expansion of shared mobility options across the country.
Data coverage:
The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rentals, ride-hailing, taxi, car-sharing, bike-sharing, e-scooter-sharing, moped-sharing, trains, buses, public transportation, and flights.Modeling approach:
Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.
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