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Flights - Switzerland

Switzerland

Switzerland is expected to see a surge in the revenue of the Flights market in the coming years.
By 2024, the projected revenue is estimated to reach US$3.30bn, and the market volume is expected to reach US$3.68bn by 2028, showing an annual growth rate of 2.76% (CAGR 2024-2028).
The number of users in this market is projected to increase to 2.32m users by 2028, with a user penetration rate of 25.6% in the same year.
The average revenue per user (ARPU) is estimated to be US$1.43k.
By 2028, the online sales of the Flights market are expected to contribute 95% of the total revenue.
It is noteworthy that China is expected to generate the highest revenue of US$136bn in 2024 compared to other countries across the globe.
Switzerland's flight market is dominated by Swiss International Air Lines, but low-cost carriers such as easyJet and Eurowings are gaining popularity.

Key regions: Germany, China, Saudi Arabia, Malaysia, Thailand

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Analyst Opinion

The Flights market in Switzerland is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors are all contributing to this positive trend. Customer preferences in the Flights market in Switzerland are shifting towards more personalized and convenient travel experiences. Travelers are increasingly seeking out flights that offer additional amenities and services, such as in-flight entertainment and Wi-Fi. They are also looking for flights that provide flexible booking options and the ability to customize their travel itineraries. This shift in customer preferences is driving airlines to adapt their offerings and provide more personalized and convenient options to attract and retain customers. One of the key trends in the Flights market in Switzerland is the increasing popularity of low-cost airlines. These airlines offer affordable flight options and have gained a significant market share in recent years. This trend is driven by cost-conscious travelers who are looking for budget-friendly travel options. Low-cost airlines are able to offer lower fares by operating with a lean business model and focusing on cost efficiency. This trend is expected to continue as more travelers prioritize affordability when choosing their flights. Another trend in the Flights market in Switzerland is the growing demand for sustainable and eco-friendly travel options. Travelers are becoming more conscious of their environmental impact and are seeking out airlines that prioritize sustainability. This trend is driving airlines to invest in more fuel-efficient aircraft and implement eco-friendly practices throughout their operations. Airlines that can demonstrate their commitment to sustainability are likely to attract more environmentally conscious travelers. Local special circumstances in Switzerland also contribute to the development of the Flights market. Switzerland is known for its picturesque landscapes and outdoor activities, which attract a large number of tourists. The country's well-developed transportation infrastructure, including airports and airlines, makes it easy for tourists to travel within Switzerland and explore its various regions. This accessibility and convenience contribute to the growth of the Flights market as tourists choose to fly to different destinations within the country. Underlying macroeconomic factors also play a role in the development of the Flights market in Switzerland. The country's strong economy and high standard of living contribute to a higher demand for air travel. As disposable incomes increase, more people are able to afford flights for both business and leisure purposes. Additionally, Switzerland's central location in Europe makes it a hub for international travel, further driving the demand for flights. In conclusion, the Flights market in Switzerland is experiencing growth and development due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The shift towards personalized and convenient travel experiences, the popularity of low-cost airlines, the demand for sustainable travel options, Switzerland's tourism industry, and the country's strong economy all contribute to the positive development of the Flights market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of flights.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.