Market Insights Mobility Travel & Tourism

Camping - Estonia

Estonia

By 2024, the Camping market in Estonia is anticipated to generate a revenue of US$19.32k.
Moreover, the estimated annual growth rate (CAGR 2024-2028) is 4.92%, resulting in a projected market volume of US$23.41k by 2028.
As for the number of users, it is expected to reach 200.50users by 2028.
The user penetration rate is projected to remain at 0.0% from 2024 to 2028.
The average revenue per user (ARPU) is estimated to be US$107.40.
By 2028, online sales are expected to generate 47% of the total revenue in the Camping market.
In comparison to other countries, United States is expected to generate the highest revenue of US$23,270m in 2024 in the Camping market.
Camping in Estonia offers a unique experience with its vast network of national parks and untouched wilderness.

Key regions: Vietnam, India, Germany, Saudi Arabia, United Kingdom

Market

Region

Region comparison

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Analyst Opinion

The Camping market in Estonia is experiencing a surge in popularity among locals and tourists alike, driven by a combination of factors unique to the region.

Customer preferences: Customers in Estonia are increasingly seeking outdoor experiences and a closer connection to nature, leading to a growing interest in camping as a recreational activity. The trend towards sustainable and eco-friendly travel options also plays a significant role in the preference for camping over traditional accommodation options.

Trends in the market: One notable trend in the Estonian camping market is the rise of glamping, which combines the experience of camping with luxury amenities. This trend caters to customers looking for a more comfortable outdoor experience without compromising on the sense of adventure. Additionally, an increase in the number of camping sites and facilities across the country reflects the growing demand for camping options.

Local special circumstances: Estonia's abundant natural landscapes, including national parks, forests, and coastal areas, provide an ideal setting for camping enthusiasts. The country's relatively small size and well-preserved environment make it easy for campers to access a variety of picturesque locations within a short distance. Furthermore, the Estonian government's efforts to promote outdoor tourism and sustainable practices contribute to the overall growth of the camping market.

Underlying macroeconomic factors: Estonia's stable economy and increasing disposable income levels among its population have made outdoor activities such as camping more affordable and accessible to a wider range of customers. The country's emphasis on promoting tourism and recreational activities as part of its economic development strategy further supports the growth of the camping market. Additionally, the rise of digital platforms and online booking services has made it easier for campers to find and reserve camping sites, contributing to the overall convenience and popularity of camping in Estonia.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.