Market Insights Mobility Travel & Tourism

Camping - United Kingdom

United Kingdom

It is projected that by 2024, the Camping market of the United Kingdom will generate a revenue of US$0.99bn.
Moreover, this revenue is estimated to grow annually at a rate of 7.66% (CAGR 2024-2028), resulting in a projected market volume of US$1.33bn by 2028.
By 2028, the number of users in the Camping market is expected to be 7.55m users.
In 2024, the user penetration rate will be 8.8%, which is expected to increase to 11.0% by 2028.
The expected average revenue per user (ARPU) for the Camping market is US$166.20.
It is forecasted that by 2028, 64% of the total revenue generated in the Camping market of the United Kingdom will be through online sales.
In global comparison, United States is expected to generate the most revenue in the Camping market, which is projected to be US$23,270m in 2024.
The United Kingdom's camping market has seen a rise in demand for glamping accommodations, reflecting a growing interest in luxury outdoor experiences.

Key regions: Vietnam, India, Germany, Saudi Arabia, United Kingdom

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Analyst Opinion

The Camping market in United Kingdom has been experiencing significant growth and development in recent years.

Customer preferences: Customers in the United Kingdom are increasingly seeking outdoor experiences and activities, driving the demand for camping equipment and accessories. The trend towards sustainable and eco-friendly products has also influenced consumer preferences in the camping market, with a growing interest in environmentally conscious camping gear.

Trends in the market: One notable trend in the camping market in the United Kingdom is the rise of "glamping," which offers a more luxurious camping experience for those looking to enjoy the outdoors without compromising on comfort. This trend has led to an increase in demand for high-end camping equipment and accessories. Additionally, the popularity of outdoor recreational activities such as hiking and fishing has contributed to the growth of the camping market in the UK.

Local special circumstances: The United Kingdom's diverse landscape, including national parks, coastal areas, and countryside, provides ample opportunities for camping enthusiasts to explore different outdoor environments. This variety in camping destinations appeals to a wide range of customers, from nature lovers to adventure seekers, further driving the growth of the camping market in the UK.

Underlying macroeconomic factors: The growing trend of staycations, where individuals opt to vacation within the country rather than traveling abroad, has also played a role in the development of the camping market in the United Kingdom. Economic factors such as fluctuations in currency exchange rates and uncertainties surrounding international travel have encouraged more people to explore domestic camping options, boosting the local camping industry. Additionally, the impact of the COVID-19 pandemic has led to a renewed interest in outdoor activities and camping as people seek safe and socially distanced vacation options.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.