Public Cloud - Ukraine

Ukraine

Revenue in the Public Cloud market is projected to reach US$746.90m in 2024.
Software as a Service dominates the market with a projected market volume of US$316.60m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 18.86%, resulting in a market volume of US$1,772.00m by 2029.
The average spend per employee in the Public Cloud market is projected to reach US$38.38 in 2024.
In global comparison, most revenue will be generated in the United States (US$388.50bn in 2024).

Key regions: United States, Germany, China, Japan, United Kingdom

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Market

Region

Region comparison

Currency

Analyst Opinion

The Public Cloud market in Ukraine is experiencing considerable growth, driven by factors such as increasing adoption of digital technologies, rising awareness of the benefits of cloud services, and the convenience offered by online solutions. This growth is evident across various sub-markets, with a significant demand for Infrastructure, Platform, Software, Business Process, and Desktop as a Service. The country's favorable business environment and government support for digital transformation are also contributing to the market's growth rate.

Customer preferences: The public cloud market in Ukraine has witnessed a significant increase in demand for remote work and collaboration tools, as well as online learning platforms. This trend is largely driven by the ongoing COVID-19 pandemic, which has accelerated the adoption of digital solutions for work and education. Additionally, the growing tech-savvy population in Ukraine has also contributed to the rising demand for public cloud services, as consumers increasingly prioritize convenience and efficiency in their daily lives.

Trends in the market: In Ukraine, the Public Cloud market is experiencing a surge in demand for Infrastructure as a Service (IaaS) and Platform as a Service (PaaS) solutions. This trend is driven by the increasing adoption of digital transformation strategies by businesses, as well as the government's push towards digitalization. The trajectory of this trend is expected to continue upwards, with a projected market growth rate of 25% by 2025. This has significant implications for industry stakeholders, as it presents opportunities for cloud service providers to expand their offerings and for businesses to optimize their operations through cloud-based solutions. Additionally, the shift towards cloud-based services is expected to drive competition and innovation in the market, ultimately benefitting consumers with more efficient and cost-effective solutions.

Local special circumstances: In Ukraine, the Public Cloud Market is experiencing rapid growth due to the country's highly skilled IT workforce and favorable government policies promoting digital transformation. The market is also influenced by the country's strong entrepreneurial culture, leading to a thriving startup ecosystem and innovative cloud solutions. Furthermore, Ukraine's strategic location between Europe and Asia makes it an attractive market for international cloud providers looking to expand their presence.

Underlying macroeconomic factors: The Public Cloud market in Ukraine is greatly impacted by macroeconomic factors such as the country's national economic health and fiscal policies. The current economic climate in Ukraine, with ongoing political tensions and the impact of COVID-19, has caused uncertainty and volatility in the market. However, the country's growing technology sector and increasing investments in digital infrastructure have created opportunities for the growth of the Public Cloud market. Additionally, the government's initiatives to improve digitalization and promote foreign investments in the country have also contributed to the market's growth. Furthermore, global economic trends, such as the increasing adoption of cloud technologies and the shift towards remote work, are also driving the demand for Public Cloud services in Ukraine.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.