• Hedge fund managers: adoption of alternative data 2020

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In 2020, 38 percent of hedge fund managers who were using alternative data globally believed that alternative data will be widely adopted in the next three to five years. Only eight percent of them didn't think that it will become mainstream.

Expected timeframe for widespread adoption of alternative data among hedge fund managers worldwide in 2020, by alternative data experience level

	Market leaders	Rest of the market
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Source

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Sources

Release date

May 2020

More information

Region

Worldwide

Survey time period

2020

Number of respondents

100 respondents

Special properties

Hedge fund managers who managed about 720 billion U.S. dollars in assets in total

Supplementary notes

Alternative data is used by investors to evaluate a company or investment that is not within their traditional data sources. For example, app usage or credit/debit card transactions fall under alternative data sources.

The source splits hedge fund manages into "market leaders" - defined as those managers that have been using alternative data for more than five years - and the "rest of the market", which includes managers that have been using alternative data for less than half a decade.