Rakuten Insight in South Korea, around 54 percent of women who had ordered delivery food from a ghost or cloud kitchens stated that they did so because the offered menu looked good. This was also the most commonly stated reason among male respondents. Other common reasons were good reviews and cheaper prices for similar dishes compared to other companies.
According to a 2021 survey conducted by Reasons why customers ordered from a ghost kitchen in South Korea as of August 2021, by gender
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Rakuten Insight. (November 24, 2021). Reasons why customers ordered from a ghost kitchen in South Korea as of August 2021, by gender [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/1278278/south-korea-reasons-to-order-from-ghost-kitchens-by-gender/
Rakuten Insight. "Reasons why customers ordered from a ghost kitchen in South Korea as of August 2021, by gender." Chart. November 24, 2021. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/1278278/south-korea-reasons-to-order-from-ghost-kitchens-by-gender/
Rakuten Insight. (2021). Reasons why customers ordered from a ghost kitchen in South Korea as of August 2021, by gender. Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/1278278/south-korea-reasons-to-order-from-ghost-kitchens-by-gender/
Rakuten Insight. "Reasons Why Customers Ordered from a Ghost Kitchen in South Korea as of August 2021, by Gender." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1278278/south-korea-reasons-to-order-from-ghost-kitchens-by-gender/
Rakuten Insight, Reasons why customers ordered from a ghost kitchen in South Korea as of August 2021, by gender Statista, https://www.statista.com/statistics/1278278/south-korea-reasons-to-order-from-ghost-kitchens-by-gender/ (last visited May 04, 2024)
Reasons why customers ordered from a ghost kitchen in South Korea as of August 2021, by gender [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1278278/south-korea-reasons-to-order-from-ghost-kitchens-by-gender/