- Consumer Goods & FMCG›
- Food & Nutrition›
Ranking of the most valuable food brands worldwide 2018
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Ranking of the most valuable food brands worldwide 2018
Most valuable food brands worldwide in 2018, based on brand value (in million U.S. dollars)
by Jan Conway,
last edited
Sep 27, 2018
This statistic displays a ranking of the most valuable food brands worldwide as of 2018. Ranked first was Nestlé, valued at roughly 19.37 billion U.S. dollars that year. Danone ranked second with a global brand value of 9.1 billion U.S. dollars.
Most valuable food brands worldwide in 2018, based on brand value (in million U.S. dollars)
| Brand value in million U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Brand value in million U.S. dollars | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by Jan Conway,
last edited
Sep 27, 2018
This statistic displays a ranking of the most valuable food brands worldwide as of 2018. Ranked first was Nestlé, valued at roughly 19.37 billion U.S. dollars that year. Danone ranked second with a global brand value of 9.1 billion U.S. dollars.
- Show sources information
- Show publisher information
- Release date
- September 2018
- Region
- Worldwide
- Survey time period
- 2018
- Supplementary notes
-
The source does not provide a publication date, the date given is the date of access.
Brand Finance defines brand as the “Trademark and associated IP including the word mark and trademark iconography".
Additional methodology is made available by the source.
Source
- Show sources information
- Show publisher information
- Release date
- September 2018
More information
- Region
- Worldwide
- Survey time period
- 2018
- Supplementary notes
-
The source does not provide a publication date, the date given is the date of access.
Brand Finance defines brand as the “Trademark and associated IP including the word mark and trademark iconography".
Additional methodology is made available by the source.
Other statistics on the topic
Food advertising
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
The Kraft Heinz Company
- 69 page/s
- English
- pptx
- Detailed references
Everything On "The Kraft Heinz Company" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Food advertising in the United States"
- Industry advertising spending
The most important statistics
- Advertising spending in the grocery stores industry in the United States from 2018 to 2020 (in million U.S. dollars)U.S. grocery stores ad spend 2018-2020
- Advertising spending in the groceries and related products wholesale industry in the United States from 2018 to 2020 (in million U.S. dollars)U.S. groceries and related products wholesale ad spend 2018-2020
- Advertising spending in the canned fruits, vegetables, preserves, jams, and jellies industry in the United States from 2018 to 2020 (in million U.S. dollars)U.S. canned fruits, vegetables, preserves, jams, and jellies ad spend 2018-2020
- Advertising spending in the canned, frozen, and preserved fruits, vegetables, and food specialties industry in the United States from 2018 to 2020 (in million U.S. dollars)U.S. canned, frozen, and preserved food specialties ad spend 2018-2020
- Average digital and mobile video advertising spending according to agencies and marketers in the United States in 2019, by industry (in million U.S. dollars)U.S. agencies and marketers average digital & mobile video ad spend 2019, by industry
- Average face value of food and non-food free standing insert (FSI) coupons offered in the United States from 2013 to 2017 (in U.S. dollars)Face value of food & non-food FSI coupons in the U.S. 2013-2017
- Distribution of revenue generated by JCDecaux in 2018, by sectorJCDecaux revenue 2018, by sector
- Distribution of revenue generated by the Omnicom Group from 2014 to 2018, by client's industry sectorOmnicom Group's revenue 2014-2018, by industry sector
- TV food advertsing
The most important statistics
- Largest national TV ad categories in the United States in January 2017, by spending (in million U.S. dollars)Largest national TV ad categories in the U.S. 2017
- Leading food related brands advertised on TV in the United States in 4th quarter 2018, by number of ad occurrencesMost advertised foods related brands on TV in the U.S. in Q4 2018, by ad count
- Leading fast food and QSR related brands advertised on TV in the United States in 4th quarter 2018, by number of ad occurrencesMost advertised fast food & QSR brands on TV in the U.S. in Q4 2018, by ad count
- Short-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars)Short-form DRTV ad spend the U.S. Q4 2017, by category
- Long-form direct response TV (DRTV) advertising spending in the United States in 4th quarter 2017, by category (in million U.S. dollars)Long-form DRTV ad spend in the U.S. 2017, by category
- Distribution of food related TV advertising spending in the United States in 2017, by category U.S. food TV ad spend share in 2017, by category
- TV advertising to ethnic groups
The most important statistics
- Distribution of food related advertising spending on Black-targeted TV in the United States in 2017, by category Food ad spend share on Black-targeted TV in U.S. 2017, by category
- Distribution of food related advertising spending on Spanish-language TV in the United States in 2017, by category Food ad spend share on Spanish-language TV in U.S. 2017, by category
- Advertising spending on selected restaurant brands on Spanish language TV in the United States in 2017 (in million U.S. dollars)Ad spend on selected restaurant brands on Spanish language TV in the U.S. 2017
- Advertising spending on selected restaurant brands on Black-targeted TV in the United States in 2017 (in million U.S. dollars)Ad spend on selected restaurant brands on Black-targeted TV in the U.S. 2017
- Advertising spending on selected packaged food and beverage brands on Spanish-language TV in the United States in 2017 (in million U.S. dollars)Ad spend on selected packaged food and beverage brands on Spanish TV in the U.S. 2017
- Advertising spending on selected packaged food and beverage brands on Black-targeted TV in the United States in 2017 (in million U.S. dollars)Ad spend on select packaged food & beverage brands on Black-targeted TV in U.S. 2017
- Leading brands
The most important statistics
- Most valuable food brands worldwide in 2018, based on brand value (in million U.S. dollars)Ranking of the most valuable food brands worldwide 2018
- Brand value of the 10 most valuable fast food brands worldwide in 2019 (in million U.S. dollars)Most valuable fast food brands worldwide in 2019
- McDonald's global brand value from 2006 to 2019 (in billion U.S. dollars)McDonald's: brand value 2006-2019
- Leading most valuable soft drink brands worldwide in 2019, based on brand value (in million U.S. dollars)Brand value of the most valuable soft drink brands worldwide 2019
- Coca-Cola's brand value from 2006 to 2019 (in billion U.S. dollars)Coca-Cola: brand value 2006-2019
- Most valuable spirits brands worldwide in 2017, based on brand value (in million U.S. dollars)Leading spirits brands worldwide 2017, based on brand value
- Brand value of leading beer brands worldwide in 2019 (in million U.S. dollars)Most valued beer brands worldwide 2019
- Leading advertisers
The most important statistics
- Nestlé advertising spending in the United States from 2013 to 2018 (in million U.S. dollars) Nestlé: ad spend in the U.S. 2013-2018
- Danone SA's advertising spending in the United States from 2016 to 2018 (in million U.S. dollars)Danone: ad spend in the U.S. 2016-2018
- Kellogg Company's advertising spending in the United States from 2009 to 2018 (in million U.S. dollars) Kellogg: ad spend in the U.S. 2009-2018
- Advertising expenditure of The Kraft Heinz Company worldwide from 2014 to 2018 (in million U.S. dollars)Advertising expenditure of The Kraft Heinz Company 2014-2018
- Brand and marketing investment of Unilever worldwide from 2014 to 2018 (in million euros)Marketing spending of Unilever 2014-2018
- Advertising and media expenditure of General Mills worldwide from 2014 to 2019 (in million U.S. dollars)Ad and media spend of General Mills worldwide 2014-2019
- Advertising expenditure of the Hershey Company worldwide from 2008 to 2018 (in million U.S. dollars) Hershey Company's advertising spending 2008-2018
- Hershey's advertising spending in the United States from 2012 to 2018 (in million U.S. dollars)Hershey's advertising spending in the U.S. 2012-2018
- Effectiveness and consumer perception
The most important statistics
- Share of consumers who are influenced by internet advertising to purchase products from selected verticals in the United States as of January 2017Consumers influenced to purchase selected product categories by online ads U.S. 2017
- Influence of word-of-mouth (WOM) on purchase decisions in the United States in 2017, by product categoryInfluence of WOM on purchase decisions in the U.S. in 2017, by category
- Influence of in-store promotions on purchase decisions in the United States in 2017, by product categoryInfluence of in-store promotions on purchase decisions in the U.S. 2017, by category
- Influence of coupons on purchase decisions in the United States in 2017, by product categoryInfluence of coupons on purchase decisions in the U.S. 2017, by category
- Influence of internet advertising on purchase decisions in the United States in 2017, by product categoryInfluence of online advertising on purchase decisions in the U.S. 2017, by category
- Influence of direct mail advertising on purchase decisions in the United States in 2017, by product categoryInfluence of direct mail on purchase decisions in the U.S. 2017, by category
- Share of consumers likely to do business with companies offering personalized experiences online in the United States as of April 2017, by industryU.S. consumer willingness to buy from companies using online personalization 2017
- Share of consumers likely to do business with companies offering personalized experiences offline in the United States as of April 2017, by industryU.S. consumer willingness to buy from companies using offline personalization 2017
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Most valuable food brands in the UK in 2015
- Most valuable French food brands 2015-2017
- Italy: leading growing food companies 2016 based on growth rate
- Colombina: sales revenue 2017-2018, by region
- Household penetration and consumer awareness of Premier Foods brands UK 2016
- Colombina: EBITDA 2012-2018
- Colombina: sales revenue 2017-2018, by segment
- Colombina: sales revenue 2012-2018
- Market share of Paldo in South Korea 2014-2016
- Market share of Samyang in South Korea 2014-2016
- U.S. leading food brands 2015, based on CRP
- Market share of Nongshim in South Korea 2014-2016
- Leading food brands in Spain 2017
- Most used brands of sour cream in the U.S. 2011-2019
- Mexico: snacks market share 2016, by brand
- Most used instant curry brands South Korea 2018
- Leading food brands by penetration rate Spain 2016
- Leading snack food brands ranked by BrandIndex in the UK 2019
- Colombina: net profit 2012-2018
- Canadians supporting a ban on processed food & sugary drinks kids ads 2017
Studies
- Food advertising in the United States
- Increasing disparities in unhealthy food advertising targeted to Hispanic and Black youth
- F.A.C.T.S. 2017
- Trends in Television Food Advertising to Young People: 2016 Update
- Food retail in Canada
- Supermarkets and grocery stores in Canada
- Food shopping behavior in Canada
- Post Holdings
- Breakfast cereal consumption in the UK
- Dessert consumption in Great Britain (Kantar Media TGI)
- Condiments and seasoning consumption in Great Britain (Kantar Media TGI)
- Biscuit consumption in the UK (Kantar Media TGI)
- Frozen food consumption in Great Britain (Kantar Media TGI)
- Dairy product consumption in the UK (Kantar Media TGI)
- Children's food and beverages
Statistics on "Food advertising in the United States"
- U.S. grocery stores ad spend 2018-2020
- U.S. groceries and related products wholesale ad spend 2018-2020
- U.S. canned fruits, vegetables, preserves, jams, and jellies ad spend 2018-2020
- U.S. canned, frozen, and preserved food specialties ad spend 2018-2020
- U.S. agencies and marketers average digital & mobile video ad spend 2019, by industry
- Face value of food & non-food FSI coupons in the U.S. 2013-2017
- JCDecaux revenue 2018, by sector
- Omnicom Group's revenue 2014-2018, by industry sector
- Publicis Groupe's revenue 2018, by sector
- MDC Partners revenue distribution Q4 2018, by client industry
- Largest national TV ad categories in the U.S. 2017
- Most advertised foods related brands on TV in the U.S. in Q4 2018, by ad count
- Most advertised fast food & QSR brands on TV in the U.S. in Q4 2018, by ad count
- Short-form DRTV ad spend the U.S. Q4 2017, by category
- Long-form DRTV ad spend in the U.S. 2017, by category
- U.S. food TV ad spend share in 2017, by category
- Food ad spend share on Black-targeted TV in U.S. 2017, by category
- Food ad spend share on Spanish-language TV in U.S. 2017, by category
- Ad spend on selected restaurant brands on Spanish language TV in the U.S. 2017
- Ad spend on selected restaurant brands on Black-targeted TV in the U.S. 2017
- Ad spend on selected packaged food and beverage brands on Spanish TV in the U.S. 2017
- Ad spend on select packaged food & beverage brands on Black-targeted TV in U.S. 2017
- Ranking of the most valuable food brands worldwide 2018
- Most valuable fast food brands worldwide in 2019
- McDonald's: brand value 2006-2019
- Brand value of the most valuable soft drink brands worldwide 2019
- Coca-Cola: brand value 2006-2019
- Leading spirits brands worldwide 2017, based on brand value
- Most valued beer brands worldwide 2019
- Nestlé: ad spend in the U.S. 2013-2018
- Danone: ad spend in the U.S. 2016-2018
- Kellogg: ad spend in the U.S. 2009-2018
- Advertising expenditure of The Kraft Heinz Company 2014-2018
- Marketing spending of Unilever 2014-2018
- Ad and media spend of General Mills worldwide 2014-2019
- Hershey Company's advertising spending 2008-2018
- Hershey's advertising spending in the U.S. 2012-2018
- Ad spend of selected beverage brands in the U.S. 2018
- Ad spend of selected restaurants in the U.S. 2018
- McDonald's: ad spend 2014-2018
- McDonald's: ad spend in the U.S. 2009-2018
- Consumers influenced to purchase selected product categories by online ads U.S. 2017
- Influence of WOM on purchase decisions in the U.S. in 2017, by category
- Influence of in-store promotions on purchase decisions in the U.S. 2017, by category
- Influence of coupons on purchase decisions in the U.S. 2017, by category
- Influence of online advertising on purchase decisions in the U.S. 2017, by category
- Influence of direct mail on purchase decisions in the U.S. 2017, by category
- U.S. consumer willingness to buy from companies using online personalization 2017
- U.S. consumer willingness to buy from companies using offline personalization 2017
- Most valuable food brands in the UK in 2015
- Most valuable French food brands 2015-2017
- Italy: leading growing food companies 2016 based on growth rate
- Colombina: sales revenue 2017-2018, by region
- Household penetration and consumer awareness of Premier Foods brands UK 2016
- Colombina: EBITDA 2012-2018
- Colombina: sales revenue 2017-2018, by segment
- Colombina: sales revenue 2012-2018
- Market share of Paldo in South Korea 2014-2016
- Market share of Samyang in South Korea 2014-2016
- U.S. leading food brands 2015, based on CRP
- Market share of Nongshim in South Korea 2014-2016
- Leading food brands in Spain 2017
- Most used brands of sour cream in the U.S. 2011-2019
- Mexico: snacks market share 2016, by brand
- Most used instant curry brands South Korea 2018
- Leading food brands by penetration rate Spain 2016
- Leading snack food brands ranked by BrandIndex in the UK 2019
- Colombina: net profit 2012-2018
- Canadians supporting a ban on processed food & sugary drinks kids ads 2017
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.