The leading airlines ranked by brand value 2022
In 2022, the most valuable airline brand in the world was Delta Airlines, with a brand value of more than 7.3 billion U.S. dollars. The top three of the most valuable in the market was completed by American Airlines and United Airlines, both with a brand value over the five billion U.S. dollars margin.
The rulers of the U.S. market
Four of the top five airline brands in the world were American in 2022. In 2021, these airlines were as well the leaders in their homeland market. During the same year, American Airlines, headquartered in Forth Worth, Texas, was the leader in the American market, with a domestic market share of 19.5 percent, followed by Southwest, Delta and United.
Turbulent time for the aviation industry
In 2020, the commercial airlines worldwide registered operating losses for around 105 billion U.S. dollars, due to the COVID-19 pandemic, which paralyzed the commercial aviation market around the world. It was estimated that the air traffic will increase in 2022, but the recovery will not get closer to pre-pandemic levels, when the number of flights worldwide almost reached 40 million.
The rulers of the U.S. market
Four of the top five airline brands in the world were American in 2022. In 2021, these airlines were as well the leaders in their homeland market. During the same year, American Airlines, headquartered in Forth Worth, Texas, was the leader in the American market, with a domestic market share of 19.5 percent, followed by Southwest, Delta and United.
Turbulent time for the aviation industry
In 2020, the commercial airlines worldwide registered operating losses for around 105 billion U.S. dollars, due to the COVID-19 pandemic, which paralyzed the commercial aviation market around the world. It was estimated that the air traffic will increase in 2022, but the recovery will not get closer to pre-pandemic levels, when the number of flights worldwide almost reached 40 million.
