This statistic shows the results of a survey conducted from April 2016 to January 2017 among 7,845 adult Americans on their preferred cable or satellite TV subscription brand. The results were sorted by age group. During the survey, 23.4 percent of respondents between 18 and 34 years of age stated their preferred cable or satellite TV subscription brand is DirecTV; 19.6 percent of respondents aged 35 to 49 and 17.3 percent of respondents aged 50 or older said the same.
United States: Brand preferences for cable or satellite TV subscriptions in 2016, by age group
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$189 USD $149 USD / Month *
in the first 12 months
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
9
- Premium Statistic Daily TV reach in Sweden 2022, by age
- Premium Statistic Share of individuals with access to TV sets at home in Sweden 2022, by gender and age
- Premium Statistic Population watching television daily in Norway 2010-2022, by age
- Premium Statistic Average daily TV viewing time in Sweden 2014-2022, by age
- Premium Statistic Average daily TV reach in Sweden 2021-2022, by age and gender
- Premium Statistic TV viewing time of children in Germany 2010-2021, by age group
- Premium Statistic Share of individuals who watched videos in Norway 2009-2020, by age
- Premium Statistic Latin America: DTT FTA households 2020, by standard
- Premium Statistic Daily time spent watching TV in Norway 2009-2019, by age
About the region
10
- Premium Statistic Microwave oven brand preferences in the U.S. in 2016, by age group
- Premium Statistic Women's facial moisturizer brand preferences in the U.S. 2016, by age group
- Premium Statistic Men's hair coloring brand preferences in the U.S. in 2016, by age group
- Premium Statistic Men's body lotion brand preferences in the U.S. in 2016, by age group
- Premium Statistic Liquid hand soap brand preferences in the U.S. in 2016, by age group
- Premium Statistic Streaming media players brand preferences in the U.S. in 2016, by age group
- Premium Statistic Hair dryer brand preferences in the U.S. in 2016, by age group
- Premium Statistic Yogurt brand preferences in the U.S. in 2016, by age group
- Premium Statistic Pay TV providers with largest number of subscribers in the U.S. 2021
- Premium Statistic Share of TV subscribers with a monthly payment plan in the U.S. 2017, by provider
Selected statistics
3
Other regions
10
- Premium Statistic Most popular sports shoes and sneaker brands in Germany 2013, by age groups
- Premium Statistic Types of spirits purchased in France 2022, by age group
- Basic Statistic Age structure in the Kyrgyz Republic 2021
- Basic Statistic Age structure in Azerbaijan 2021
- Basic Statistic Age structure in Thailand 2021
- Basic Statistic Age structure in Pakistan 2011-2021
- Basic Statistic Age structure in Paraguay 2021
- Basic Statistic Age structure in Nigeria 2021
- Basic Statistic Age structure in Colombia 2011-2021
- Basic Statistic Age structure in Papua New Guinea 2011-2021
Related statistics
10
- Premium Statistic Television brand preferences of Americans in 2016, by income
- Premium Statistic Truck brand preferences of Americans in 2016, by income
- Premium Statistic Women's APDO brand preferences in the U.S. in the 1st half of 2016, by ethnicity
- Premium Statistic Cell phone carrier brand preferences of Americans in the 1st half of 2016, by income
- Premium Statistic Men's APDO brand preferences in the U.S. in the 1st half of 2016, by age
- Premium Statistic Car insurance brand preferences of Americans in the 1st half of 2016, by age
- Premium Statistic Mouthwash brand preferences of Americans in the 1st quarter of 2016, by age
- Premium Statistic Brands of body and baby powder used in the U.S. 2020
- Premium Statistic Usage frequency of body and baby powder in the U.S. 2020
- Premium Statistic Brands of body wash used in households in the U.S. 2020
Further related statistics
10
- Mobile internet use via laptops in Great Britain 2019, by demographic
- Reading frequency of book consumers in France 2017, by age
- Married U.S. adults in 1960 and 2010
- Leading banks in the Middle East in 2023, by brand value
- Number of Hugo Boss stores worldwide in 2022, by region
- Hugo Boss - EBITDA 2005-2022
- AstraZeneca's revenue from top product Pulmicort 2006-2022
- Number of Hugo Boss stores worldwide in 2020, by store type
- Computer software: Online purchasing in Great Britain 2020, by age group
- Distribution of ESPRIT employees worldwide by region 2008/2009-2013/2014
Further Content: You might find this interesting as well
Statistics
- Mobile internet use via laptops in Great Britain 2019, by demographic
- Reading frequency of book consumers in France 2017, by age
- Married U.S. adults in 1960 and 2010
- Leading banks in the Middle East in 2023, by brand value
- Number of Hugo Boss stores worldwide in 2022, by region
- Hugo Boss - EBITDA 2005-2022
- AstraZeneca's revenue from top product Pulmicort 2006-2022
- Number of Hugo Boss stores worldwide in 2020, by store type
- Computer software: Online purchasing in Great Britain 2020, by age group
- Distribution of ESPRIT employees worldwide by region 2008/2009-2013/2014
The Brand Strength Monitor. (February 15, 2017). United States: Brand preferences for cable or satellite TV subscriptions in 2016, by age group [Graph]. In Statista. Retrieved September 28, 2023, from https://www.statista.com/statistics/676636/us-brand-preferences-for-cable-or-satellite-tv-subscriptions-age-group/
The Brand Strength Monitor. "United States: Brand preferences for cable or satellite TV subscriptions in 2016, by age group." Chart. February 15, 2017. Statista. Accessed September 28, 2023. https://www.statista.com/statistics/676636/us-brand-preferences-for-cable-or-satellite-tv-subscriptions-age-group/
The Brand Strength Monitor. (2017). United States: Brand preferences for cable or satellite TV subscriptions in 2016, by age group. Statista. Statista Inc.. Accessed: September 28, 2023. https://www.statista.com/statistics/676636/us-brand-preferences-for-cable-or-satellite-tv-subscriptions-age-group/
The Brand Strength Monitor. "United States: Brand Preferences for Cable or Satellite Tv Subscriptions in 2016, by Age Group." Statista, Statista Inc., 15 Feb 2017, https://www.statista.com/statistics/676636/us-brand-preferences-for-cable-or-satellite-tv-subscriptions-age-group/
The Brand Strength Monitor, United States: Brand preferences for cable or satellite TV subscriptions in 2016, by age group Statista, https://www.statista.com/statistics/676636/us-brand-preferences-for-cable-or-satellite-tv-subscriptions-age-group/ (last visited September 28, 2023)
United States: Brand preferences for cable or satellite TV subscriptions in 2016, by age group [Graph], The Brand Strength Monitor, February 15, 2017. [Online]. Available: https://www.statista.com/statistics/676636/us-brand-preferences-for-cable-or-satellite-tv-subscriptions-age-group/