Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Number of Netflix paid streaming subscribers worldwide 2011-2019

Number of Netflix paying streaming subscribers worldwide from 3rd quarter 2011 to 1st quarter 2019 (in millions)

by Amy Watson, last edited May 22, 2019
Number of Netflix paid streaming subscribers worldwide 2011-2019 This statistic presents data on the number of Netflix paying streaming subscribers worldwide from the third quarter of 2011 to the first quarter of 2019. In the first quarter of 2019, Netflix had over 148 million paying streaming subscribers worldwide as well as over 6.56 million free trial customers, Of these subscribers, 60.23 million were from the United States.
As the popularity of Netflix's streaming service has increased, the company has seen its DVD section decline. In 2018, there were 2.73 million subscribers to Netflix's DVD rental service in the United States, a decline from 11.17 million in 2011.

Number of Netflix subscribers - additional information

Netflix, founded in the U.S. in 1997, offers media through online streams or through a DVD-by-mail service. Netflix initially introduced a subscription based online service in 1999 and, since then, has expanded its services to different markets, primarily in the Americas and Europe. Netflix’s global expansion is promising, as the number of non-U.S. paying Netflix subscribers added up to around 26 million already in 2015, with growth projections for the coming years. By 2020, 24.4 million Netflix subscribers will be located in Brazil alone, one of the most promising markets for the streaming provider. Along with Brazil, Germany, Mexico, Canada, and the United Kingdom are also important markets for Netflix.

Since the development and expansion of its streaming service, Netflix has accumulated tens of millions of streaming subscribers worldwide. As of the first quarter of 2017, Netflix has almost reached the 100 million mark for streaming subscribers, thereby more than doubling its subscriber numbers from the start of 2014.

In line with the increase in number of subscriptions, Netflix’s annual revenue also reached an all time high in 2016, amounting to 8.83 billion U.S. dollars. This marks more than a tenfold increase in revenue since 2005. Despite the steady increase of revenue, Netflix’s net income took a more turbulent course. After CEO Reed Hastings announced in late 2011 that the company would split its company into two different services, Netflix’s worth as a company tumbled and so did profits. Therefore, in 2012, net income dropped more than 13 times, as the company only earned 17.15 million U.S. dollars for the year. However, the company reported the highest net income in its history in 2014 and has remained relatively steady in the years since.
Show more

Number of Netflix paying streaming subscribers worldwide from 3rd quarter 2011 to 1st quarter 2019 (in millions)

Number of subscribers in millions
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
Number of subscribers in millions
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Download started
Please be patient - this may take a moment
by Amy Watson, last edited May 22, 2019
This statistic presents data on the number of Netflix paying streaming subscribers worldwide from the third quarter of 2011 to the first quarter of 2019. In the first quarter of 2019, Netflix had over 148 million paying streaming subscribers worldwide as well as over 6.56 million free trial customers, Of these subscribers, 60.23 million were from the United States.
As the popularity of Netflix's streaming service has increased, the company has seen its DVD section decline. In 2018, there were 2.73 million subscribers to Netflix's DVD rental service in the United States, a decline from 11.17 million in 2011.

Number of Netflix subscribers - additional information

Netflix, founded in the U.S. in 1997, offers media through online streams or through a DVD-by-mail service. Netflix initially introduced a subscription based online service in 1999 and, since then, has expanded its services to different markets, primarily in the Americas and Europe. Netflix’s global expansion is promising, as the number of non-U.S. paying Netflix subscribers added up to around 26 million already in 2015, with growth projections for the coming years. By 2020, 24.4 million Netflix subscribers will be located in Brazil alone, one of the most promising markets for the streaming provider. Along with Brazil, Germany, Mexico, Canada, and the United Kingdom are also important markets for Netflix.

Since the development and expansion of its streaming service, Netflix has accumulated tens of millions of streaming subscribers worldwide. As of the first quarter of 2017, Netflix has almost reached the 100 million mark for streaming subscribers, thereby more than doubling its subscriber numbers from the start of 2014.

In line with the increase in number of subscriptions, Netflix’s annual revenue also reached an all time high in 2016, amounting to 8.83 billion U.S. dollars. This marks more than a tenfold increase in revenue since 2005. Despite the steady increase of revenue, Netflix’s net income took a more turbulent course. After CEO Reed Hastings announced in late 2011 that the company would split its company into two different services, Netflix’s worth as a company tumbled and so did profits. Therefore, in 2012, net income dropped more than 13 times, as the company only earned 17.15 million U.S. dollars for the year. However, the company reported the highest net income in its history in 2014 and has remained relatively steady in the years since.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Subscription video on demand market in the U.S.
Subscription video on demand market in the U.S.

All Information
in one Presentation

Subscription video on demand market in the U.S.

Everything On "Subscription video on demand market in the U.S." in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Other Reports & Dossiers
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Netflix"
  • Global overview
  • Benchmark
  • U.S. user data
  • Canada overview
  • Original content
  • User behavior and consumption
  • Accolades
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.