Leading carmakers worldwide - global brand market share 2019

In 2019, the ranking of the world’s largest car brands was topped by Toyota with a 2019 market share of around 10 percent. The Toyota brand is owned by Japan's Toyota Motor Corporation, the world's second largest motor vehicle manufacturer behind Volkswagen Group.

New trends in the auto industry

In light of growing environmental awareness and increasing efforts to connect vehicles, automotive manufacturers are faced with a variety of new challenges. Market trends such as the shift to lighter materials, as well as the trend towards electric and autonomous vehicles are set to revolutionize the industry. Palo Alto-based Tesla Motors is currently at the vanguard of the trend towards electrification, while peer Californian companies such as Google and Apple may follow suit. Tesla delivered some 367,000 vehicles in 2019, meaning that Volkswagen Group's sales tally is almost 30 times as much. Tesla is believed to have a U.S. automobile market share of between one and two percent.

Global automotive market share in 2019, by brand

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Release date

January 2020



Survey time period


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Statistics on "BMW"

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