Toy market in China

Statistics report on toy market in China

Toy market in China

This report presents a range of statistics and facts about the toy industry in China. It provides information regarding China's international toy trade, domestic sales of toys, the trendy pop toy market, as well as consumers' preferences and behaviors related to toy consumption.

Table of contents

Global overview

3
  • Premium Forecast Revenue of the toys & games market worldwide by country 2023
  • Premium Statistic Global toy market revenue 2019, by region
  • Premium Statistic Average amount spent on toys per child worldwide in 2019, by region

Trade

6
  • Premium Statistic Toy and game leading exporters worldwide 2023, by country
  • Premium Statistic Export value of toys from China 2012-2022
  • Premium Statistic Export value of toys from China 2022, by end market
  • Premium Statistic Leading end market for China's toy exports 2022
  • Premium Statistic Import value of toys and games to China 2017-2022
  • Premium Statistic Share of import value of toys and games to China 2022, by exporter

Toy sales

5
  • Premium Forecast Toys & games market revenue in China 2018-2028, by segment
  • Premium Statistic Toy retail sales in China 2017-2022
  • Premium Forecast Toys & games market revenue share in China 2019-2027
  • Premium Statistic Fastest-growing offline channels in toy sales among toy sellers in China 2022
  • Premium Statistic Share of toy market in China 2021, by brand

Pop toys and collectible toys

5
  • Premium Statistic Market size of the pop toy industry in China 2017-2026, by product type
  • Premium Statistic Estimated number of pop toy buyers in China 2015-2030
  • Premium Statistic Share of pop toy market in China 2021, by brand
  • Premium Statistic Scale of garage kit market in China 2019-2023
  • Premium Statistic Turnover of Pop Mart 2018-2022

Consumer behaviors

5
  • Premium Statistic Major criteria for choosing toys among consumers in China 2022
  • Premium Statistic Preferred materials in choosing toys among parents in China 2023
  • Premium Statistic Leading shortcomings of toys on the market among parents in China 2023
  • Premium Statistic Garage kits bought by Gen-Z in China 2021, by type
  • Premium Statistic Annual spending on garage kits by Gen-Z in China 2021

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