Mobile app usage

Statistics report about mobile app usage

Mobile app usage

This report presents insights and statistics on mobile app usage. It provides an overview of global app store metrics, app revenues, downloads, and user engagement. The report includes a spotlight chapter on mobile microblogging platforms.

Table of contents

Overview

8
  • Basic Statistic Annual number of global mobile app downloads 2016-2023
  • Premium Forecast Mobile app downloads worldwide 2019-2027, by segment
  • Premium Statistic Number of iOS and Google Play app downloads as of Q1 2023
  • Premium Statistic Global mobile app downloads 2019-2023
  • Premium Statistic Leading Android apps worldwide 2023, by downloads
  • Premium Statistic Leading iPhone apps worldwide 2023, by downloads
  • Premium Statistic Global mobile app download increase in selected categories 2022-2023
  • Premium Statistic Leading global markets for mobile app downloads 2022-2023

Market metrics

9
  • Premium Forecast Mobile app revenue worldwide 2019-2027, by segment
  • Basic Statistic Quarterly consumer spend on mobile apps per user 2019-2023
  • Premium Statistic Quarterly mobile app consumer spend on mobile apps Q4 2023
  • Premium Statistic Global app consumer spending in first half 2019-2023
  • Basic Statistic Leading iPhone apps worldwide 2023, by revenue
  • Basic Statistic Leading Android apps worldwide 2023, by revenue
  • Premium Statistic Global mobile app consumer spending 2016-2023
  • Premium Statistic Global app & games reaching one billion U.S. dollars in cumulative revenues 2013-2023
  • Premium Forecast In-app advertising spending worldwide 2023, by industry

App usage and engagement

5
  • Premium Statistic Most popular smartphone activities for global users 2022-2023
  • Premium Statistic Smartphone activities in selected countries 2023
  • Premium Statistic Cumulative global hours spent on mobile apps 2020-2023
  • Premium Statistic Global app retention rate Q1 2023, by category
  • Premium Statistic Global app retention rate one day after install Q1 2022 and Q1 2023, by category

Social media apps

6
  • Premium Statistic Leading Android social media apps worldwide 2022, by downloads
  • Premium Statistic Most downloaded social media apps worldwide 2022
  • Basic Statistic Selected social video and photo app global downloads 2020-2023
  • Basic Statistic Social media platform usage for Gen Z and global users 2023
  • Basic Statistic U.S. users daily engagement with leading social media platforms 2023
  • Premium Forecast Social media ad spending worldwide growth 2019-2028, by device

Mobile messaging and communication

6
  • Basic Statistic Most popular messenger apps worldwide 2024, by downloads
  • Basic Statistic Most popular global mobile messaging apps 2024
  • Premium Statistic Mobile video calls usage reach worldwide 2023, by region
  • Premium Forecast WhatsApp users worldwide 2020-2029
  • Premium Statistic Instant messaging and communication apps global DAU 2022
  • Premium Statistic Instant messaging and communication apps daily opens 2022

OTT and social video

5
  • Basic Statistic Downloads of selected mobile streaming apps worldwide 2023
  • Basic Statistic YouTube Shorts: daily views 2023
  • Basic Statistic TikTok global quarterly downloads 2018-2023
  • Premium Statistic Global TikTok downloads 2023, by country
  • Basic Statistic Selected social video and photo app global downloads 2020-2023

Mobile gaming

6
  • Premium Statistic Most played mobile gaming genres worldwide 2023
  • Basic Statistic Fastest apps based on days needed to reach 150 million downloads 2023
  • Premium Statistic Global app & games consumer spending monthly increase 2022-2023
  • Basic Statistic Mobile games with highest IAP revenue worldwide 2023
  • Basic Statistic Leading Android gaming apps worldwide 2023, by downloads
  • Basic Statistic Leading mobile eSports games 2023, by viewers

Spotlight: Mobile microblogging

8
  • Basic Statistic Threads and Twitter comparison 2023
  • Basic Statistic Twitter vs. Threads: mobile app daily engagement 2023
  • Premium Statistic X/Twitter app user engagement in selected markets 2020-2022
  • Basic Statistic Threads app download share worldwide 2023
  • Premium Statistic Threads app: global online topic reach 2023, by sentiment
  • Basic Statistic Threads global DAU 2023
  • Premium Statistic Bluesky global downloads 2023
  • Basic Statistic Bluesky global downloads 2023, by platform

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