The Kraft Heinz Company: consumer behavior

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Statista dossier on consumer behavior with The Kraft Heinz Company

Table of contents

  • 1. Overview
    • Ranking of the most valuable food brands worldwide 2020

    • Net sales of The Kraft Heinz Company 2020, by product category

    • Net sales share of The Kraft Heinz Company 2014-2020, by product category

  • 2. Consumer behavior on condiments
    • Most used brands of dips for snacks and vegetables in the U.S. 2020

    • Most used brands of BBQ and marinades / seasoning sauces in the U.S. 2020

    • Most used brands of catsup / ketchup in the U.S. 2020

    • Most used brands of gravy and sauce mixes in the U.S. 2020

    • Most used brands of mustard in the U.S. 2020

  • 3. Consumer behavior on cheese
    • Amount of Kraft Deli Deluxe American cheese eaten in the last 7 days in the U.S. 2020

    • Amount of Kraft Singles American cheese eaten in the last 7 days in the U.S. 2020

    • Amount of Kraft Velveeta American cheese eaten in the last 7 days in the U.S. 2020

    • Amount of Philadelphia cream cheese eaten in the last 7 days in the U.S. 2020

    • Amount of Kraft grated cheese eaten in the last 7 days in the U.S. 2019

    • Amount of Kraft Shredded grated cheese eaten in the last 7 days in the U.S. 2020

    • Amount of Kraft natural cheese eaten in the last 7 days in the U.S. 2020

  • 4. Consumer behavior on meat
    • Most eaten brands of bacon in the U.S. 2020

    • Most eaten brands of cold cuts in the U.S. 2020

    • Most eaten brands of frankfurters and hot dogs in the U.S. 2020

    • Brands of prepared lunch kits eaten in the U.S. 2020

  • 5. Consumer behavior on snacks
    • Brands of nuts for cooking and snacks used in the U.S. 2011-2020

    • Brands of nuts for cooking and snacks used in the U.S. 2020

    • Most eaten brands of snack, saltines and graham crackers in the U.S. 2020

    • Bags of Nabisco Kraft Cheese Nips crackers eaten in the U.S. 2020

    • Packages of Kraft Handi-Snacks pudding eaten within 30 days in the U.S. 2020

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