Binge-viewing in the United States

Statistics report on binge-watching in the U.S.

Binge-viewing in the United States

This report has been compiled to provide statistical information about binge-viewing in the United States, offering data on consumption frequency and habits, the reach of selected SVoD services and number of TV households, and a look at what is considered the most popular or bingeworthy content. In terms of viewership, the report explores the impact of binge-viewing on sleep, preferences when it comes to how content is released on streaming services, and gives insights into the different behaviors among adults across several generations and from different ethnic groups. Additionally, the report includes information about the impact of the coronavirus on video content consumption, from SVoD audience growth to children's TV viewing.

Table of contents

Reach

6
  • Premium Statistic Number of TV households in the U.S. 2000-2024
  • Premium Statistic Number of SVOD subscriptions in the U.S. 2021-2026
  • Premium Statistic Share of pay TV and SVOD households in the U.S. 2022
  • Premium Statistic Share of adults who subscribe to a streaming service U.S. 2019, by age group
  • Premium Statistic Number of paid SVOD services used in the U.S. 2016-2023
  • Basic Statistic SVOD service multiple subscriptions in the U.S. 2020

Consumption frequency

9
  • Premium Statistic U.S. TV consumption: daily viewing time 2009-2022, by age group
  • Premium Statistic U.S. TV consumption: average viewing time 2009-2022, by ethnicity
  • Premium Statistic Frequency of streaming movies in the U.S. 2021, by age group
  • Premium Statistic Frequency of streaming TV shows in the U.S. 2020, by age group
  • Basic Statistic Frequency of streaming movies in the U.S. 2020, by ethnicity
  • Basic Statistic Frequency of streaming TV shows in the U.S. 2020, by ethnicity
  • Premium Statistic Share of households streaming SVOD daily in the U.S. 2021, by age group
  • Premium Statistic Daily video streaming time in bed in the U.S. 2019, by age group
  • Premium Statistic U.S. teens: video content consumption 2015-2022, by platform

Binge viewers

6
  • Premium Statistic Binge-watchers in the U.S. 2020, by gender
  • Premium Statistic Online TV series binge viewing in the U.S. 2019, by age group
  • Premium Statistic Binge viewing TV and movies: penetration rate in the U.S. 2020, by age group
  • Premium Statistic Sleep loss due to binge-watching streaming content in the U.S. 2019
  • Premium Statistic TV binge-viewing past bedtime in the U.S. 2019, by age group
  • Premium Statistic Binge-watching TV shows on streaming services in the U.S. 2019, by age group

Popular content

7
  • Premium Statistic Top TV shows by total viewer numbers in the U.S. 2022-2023
  • Premium Statistic Most in-demand TV shows in the U.S. June 2023
  • Premium Statistic Most in-demand digital original shows in the U.S. February 2024
  • Premium Statistic Preferred streaming genres to binge-watch from bed in the U.S. 2019
  • Premium Statistic Number of Netflix viewers who have watched selected shows and movies 2021
  • Basic Statistic Stranger Things Season 3 viewers worldwide 2019
  • Basic Statistic 'Jack Ryan' Season 2 viewers on Amazon Prime Video in the U.S. 2019

Coronavirus impact

6
  • Premium Statistic U.S. broadcast TV: coronavirus viewership impact 2020, by genre
  • Basic Statistic Coronavirus TV viewing: children's TV audience growth U.S. 2020
  • Premium Statistic Coronavirus: SVoD audience change U.S. 2020, by service
  • Premium Statistic Coronavirus: SVoD audience distribution during business hours U.S. 2020, by daypart
  • Premium Statistic Watching online TV and movies more due to the coronavirus U.S. 2020, by generation
  • Premium Statistic Watching online TV and movies more due to the coronavirus U.S. 2020, by ethnicity

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