Television in the U.S.

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Statista dossier on TV in the U.S.

This dossier has been compiled to provide statistical information about television in the United States.

Table of contents

  • 1. Industry financials
    • Growth of the media and entertainment spending in the U.S. 2016-2021, by sector

    • Revenue of U.S. TV broadcasters 2005-2015

    • Revenue of U.S. TV broadcasters 2010-2015, by source

    • Expenses of U.S. television broadcasters 2007-2015

    • TV station revenues in the U.S. 2008-2018, by source

    • TV subscription revenue in the U.S. 2011-2020

    • Revenue of the TV stations in the U.S. 2016, by owner

    • Value of M&A deals in broadcast TV sector in the U.S. 2010-2016

    • Local TV: M&A value in the U.S. 1996-2016

  • 2. Market data
    • Number of commercial TV stations in the U.S. 1950-2016

    • Number of receivable and tuned channels per U.S. TV household 2008-2013

    • Number of TV households in the U.S. 2000-2017

    • Number of TV households in North America 2010-2021, by platform

    • TV households in the largest local TV markets in the U.S. 2016

    • Media reach in the U.S. 2016

    • TV reach in the U.S. March 2017, by age

    • Connected TV penetration rate in the U.S. 2017

  • 3. Employment data
    • Employment in U.S. broadcasting industries 2001-2017

    • Unemployment rate in the U.S. broadcasting industry 2001-2016

    • Average hourly earnings in U.S. broadcasting industries 2007-2016

  • 4. Market leaders
    • Leading cable networks in the U.S. 2016

    • U.S. cable networks: number of primetime viewers 2017

    • Most watched TV networks in the U.S. 2016

    • Millennials: most watched TV networks in the U.S. 2015

    • Leading primetime TV networks for spontaneous watching in the U.S. 2015

    • Leading TV networks among teenagers in the U.S. 2015

    • U.S. cable news networks: number of viewers Q2 2017

  • 5. Consumer behavior
    • Ways of determining what to watch on TV in the U.S. 2015

    • Planned TV viewing habits during primetime hour in the U.S. 2004-2015

    • Purposeful primetime TV viewing in the U.S. 2015

    • Leading sources of new TV shows discovery in the U.S. 2014

    • Leading reasons for TV shows time-shifting in the U.S. 2015

    • Number of TV shows binge watched in one sitting in U.S. 2015

    • Binge-watching among internet users in the U.S. 2016

    • TV show binge watching methods in U.S. 2015

    • Number of TV channels North Americans watched 2015

    • Interest in tailored pay-TV packages in the U.S. 2016

    • TV viewers who typically watch documentaries in the U.S. 2016

  • 6. Time spent
    • U.S. media usage - time spent watching television 2010-2018

    • No. of days per week with TV usage in the U.S. Q1 2015, by age

    • Time spent with traditional TV among young adults in the U.S. 2016

    • Time U.S. teens spent with TV 2016

    • Baby Boomers: weekly time spent watching TV 2014-2016

  • 7. Content
    • Leading primetime TV programming genres viewed in the U.S. 2015

    • Number of scripted TV series in the U.S. 2009-2016

    • Most watched TV programs of all time in the U.S. 2015

    • Most watched cable TV telecasts of all time in the U.S. 2015

    • Most watched cable TV series in the U.S. 2016

    • Viewer count of select TV shows in the U.S. in 2014/15 season

    • Most expensive TV shows produced as of 2017

    • Types of video content watched on TV by affluent households in 2016

    • Video news consumption in selected countries 2015, by type

    • Leading offline news brands in the U.S. 2017

    • U.S. cable news: number of primetime viewers in 2016

    • Streaming audience of TV shows in the U.S. 2016, by age

  • 8. Advertising
    • Cable TV ad revenue in the U.S. 2010-2019

    • Local TV ad spend in the U.S. 2010-2021

    • Share of online TV in TV advertising revenue in the U.S. 2012-2017

    • Long-form DRTV ad spend in the U.S. 2005-2016

    • Short-form DRTV quarterly spend in the U.S. 2010-2016

    • Reaction to commercials in primetime TV in the U.S. 2015

    • Reaction to commercials in primetime TV in the U.S. 2004-2015

  • Language: English
  • Released: April 2016
  • Source(s): Statista
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